Leadpages is among the most popular landing page builders for little and medium-size services. Calling itself “the most efficient, budget friendly way for small businesses to get in touch with an audience, collect leads, and close sales,” Leadpages promises to assist you build landing pages, pop-ups and alert bars easily.
In fairness, that makes Leadpages sound like basically every other landing page on the marketplace. In this review, we’re going to take a more detailed look at where the platform shines and where it’s kind of overrated, compared to the other tools you have readily available.
Leadpages pros & cons Before we take a look at just how much Leadpages is going to cost you and what you can do with it, let’s dive right into the pros and cons of this platform.
What Is Leadpages?
Leadpages is a drag-and-drop tool that you can utilize to:
Produce a landing page for your webinars, books, courses, and other items
Set up e-mail opt-in types that assist you grow your list much faster
Deliver ethical bribes that convert new website visitors into leads or clients
Develop fundamental sales funnels linked to your email company
The main selling point of Leadpages is its ease of use. Utilizing the drag and drop editor, it takes five minutes to develop a landing and page that typically would have taken me a number of hours. Best of all, you don’t require to understand any code to do this.
It’s comparable to other landing page like Clickfunnels, Mailchimp, and Instapage.
You can change and update these pages on the go and pick from popular design templates that other writers and online marketers like.
Leadpages integrates with popular e-mail service providers like ConvertKit, ActiveCampaign, and AWeber. It gets in touch with WordPress via a plugin or, if you don’t use WordPress, it provides formatted HTML that you can copy and paste into the back-end of your website.
What does Leadpages do? A glimpse at the feature list
I’m certainly going to go more extensive with these functions later.
Since Leadpages includes a few separate, however linked features, I thought it would be useful to do a fast dive into the functions prior to I in fact go hands-on and show you around the Leadpages user interface.
Obviously, the core of Leadpages is its landing page developer. This creator uses:
- Drag and drop editing – In 2016, Leadpages completely revamped its editor to provide drag and drop and the new experience is user-friendly and glitch-free.
- 130+ totally free design templates + a substantial market of paid design templates– These assist you quickly spin up new landing pages since all you require to do is edit the text and struck Publish.
- Lots of marketing integrations – Easily connect to your favorite email marketing service, webinar tool, CRM, payment entrance, and more.
- Hosted landing pages – Leadpages hosts all of your landing pages for you, though you can still utilize your own domain name.
- Tons of website integrations – Leadpages likewise makes it simple to attach to your website. For instance, there’s a devoted Leadpages WordPress plugin, as well as tons of other website combinations for Squarespace, Joomla, and more.
- Easy A/B testing – You can quickly spin up a new split test to see which variations of your landing pages perform the very best.
- Detailed analytics – Not just does Leadpages supply in-dashboard analytics, however it likewise makes it simple to get up and running with Facebook Pixel, Google Analytics, and more.
That’s the landing page builder part of Leadpages … but it likewise consists of a few other “lead” branded features.
Leadboxes – Custom designed pop-up types that you can display automatically or based on a user’s actions. You can even link a button that you develop in the landing page developer to a Leadbox to quickly produce a conversion-boosting two-step opt-in.
Leadlinks – These allow you to sign up existing subscribers to a deal in one click. You can sign them up for a webinar or a sublist simply by sending them a link.
Leaddigits – This one is a bit more niche– but it enables your cause opt in to your e-mail list or webinar through their smart phones and automated text messages.
While the landing page developer is still the core worth, these smaller sized additions can assist you do some neat things and also integrate well into the landing page .
Keep in mind: Leadpages have included a whole site feature so you can produce entire conversion-focused websites as well. We’ll cover this function later on in the review.
How to develop a landing page with Leadpages
Now that you know what to expect on a theoretical level, let’s make this Leadpages review a little bit more…hands-on.
That is, I’ll in fact take you through the interface, offer you my ideas, and tell you how you can apply Leadpages’ functions to your own business requirements.
To spin up a brand-new landing page, all you need to do is click a button in the Leadpages user interface:
Leadpages will ask you to pick from the 130+ totally free design templates.
They also give you an alternative to change to the old Standard editor (rather than the new Drag & Drop editor).
While it’s great to have the versatility, the older experience is inferior to the revamped editor, so I suggest that you always stick with the default Drag & Drop design templates.
Of course, you can always start from a 100% blank canvas.
Due to the fact that I believe one of the significant worths of Leadpages is the template library, I’m going to demo customizing one of the complimentary design templates for this evaluation:
Enjoyable fact – this template is quite comparable to the design template used on Blogging Wizard’s VIP Blogging Resources page. A page which is, uncoincidentally, built with Leadpages!
Once, you choose a design template, Leadpages asks you to offer the page an internal name and then throws you right into the drag and drop editor.
1. Select your Leadpage
Leadpages deals a number of lots template landing pages, which you can arrange by conversion rate. A conversion rate connects to how many people click the call-to-action button on your page and or completed the form on the landing page.
It likewise suggests the market of each landing page so you can find a design template relevant to the requirement of your organization. I chose a free template landing page built for authors.
I’ve likewise tested various other design templates enhanced for sales funnels, webinar registrations, and drawing in email customers through Facebook ads.
If you do not like the standard Leadpages templates on offer, it also has a variety of premium templates for a little cost. That stated, the totally free templates are ample for most small businesses.
2. Utilize the Drag-and-Drop Editor
You can modify any element of a Leadpage websites using the drag and drop editor within the landing page . It’s even possible to include vibrant elements like a count-down timer.
I tailored the colors, typefaces, and feel and look of my websites design template. I had the ability to change the look and feel to match my business branding in simply five minutes, without tampering code. The drag-and-drop editor has a few peculiarities, and I advise conserving your work early and frequently.
You can conserve time by producing a brand design guide directly within Leadpages with your favored option of font style and color pattern.
3. Upload your Lead Magnet
Leadpages automates the delivery of ebooks, PDFs, and other lead magnets to consumers or customers directly or via your e-mail provider. You can publish these to your landing page and save them in the Lead Magnet library for future usage. This is perfect for growing an e-mail list faster.
If you’re unsure about what types of lead magnets to develop or how to construct out a sales funnel, Leadpages offer regular training and webinars for customers.
4. Create a Thank You Page
If you’re utilizing Leadpages, to create leads for your organization, the next action involves creating a thank you page. Leadpages also consists of templates for this, so it doesn’t take too long. Producing a thank you websites suggests you can track conversions from sources like Facebook ads after installing a conversion pixel.
5. Establish an A/B Split Test
This action is optional but you can develop variations of your landing page and split test different components, for instance, the wording on buttons, color design, and even the whole design.
It’s just a great concept to utilize this innovative functionality if you anticipate getting considerable traffic to a particular landing page. A/B screening is quite time-consuming even with tools like Leadpages.
6. Release Your Leadpage
You can publish a Leadpage directly on Leadpages by clicking release. It provides an exceptional WordPress plugin that makes it possible for users to release landing pages hosted on their domain. Prior to publishing a page, you can select if you want to enable SEO so it’s discovered in Google search results.
For my landing page:
First, I pushed publish, and Leadpages gave me a handy URL to use. Then, I developed the page on my own website using the plugin and rerouted traffic to it.
If this sounds complicated, don’t worry. At any time I have had a concern with Leadpages, I get in touch with customer support about it. Depending upon your subscription, they will respond instantly or within a couple of hours.
7. Review Google and Leadpage Analytics
Leadpages consists of stats for each of your landing pages. You can assess how split tests are carrying out and arrange your web pages by conversion rate. This is useful for producing ideal page designs for your site’s sign-up or join pages. It’s also helpful if you like spending time optimizing a sales funnel.
I like analytics because I can see how my posts are carrying out and I can use this details to pick what to discuss next on Become a Writer Today.
Leadpages provide easy-to-interpret analytics for each of the landing pages, popups, and Lead Magnets you produce.
You can see how many individuals are subscribing through each Leadbox and which Lead Magnet is most popular. I’m already utilizing these analytics to generate ideas for future pieces of high-value material and to enhance existing calls-to-action.
It likewise offers A-B testing for your landing pages, which is fantastic if you wish to check various calls-to-action or images on your landing pages.
- Great deals of top quality editable templates for a range of tasks.
- A user friendly landing page editor.
- Can be used with or without an existing (WordPress) site.
- An integrated split testing tool and conversion reporting.
- The Leadmeter optimization tool that provides you real-time feedback on your page styles.
- The Leadpages Checkouts feature that lets you offer products directly from your pages.
- The 14-day complimentary trial offers you time to try the functions and see if they provide outcomes.
- The builder doesn’t give you as much innovative liberty, compared to an alternative tool such as Instapage.
- The Leadmeter does not deal with all design templates.
- It’s more costly than the majority of the very best WordPress page plugins.
Requirement: Supports one site and costs $25 a month billed yearly, or $37 a month billed regular monthly.
Pro: Supports 3 sites and expenses $48 a month billed yearly, or $79 a month billed regular monthly.
Advanced: Supports up to 50 websites and costs $199 a month billed each year, or $321 a month billed monthly.
There’s likewise a more recent, lower-priced Start strategy that’s readily available from $15 a month and has actually been added for anyone who just wishes to use it to produce a website and does not yet require all of the Leadpages functions.
As being able to use your account to create more websites with the Website , the greater the rate of the strategy you choose, the more Leadpages functions you’ll get access to.
Interface and Use
After you’ve developed your trial account, you’ll be logged into your control panel and provided with a list of properly designed landing page design templates, sorted by conversion rate (you can likewise pick to sort by the majority of popular or latest). A similar list of templates is available if you choose to produce a full site instead of a landing page.
Once you have actually chosen your template and offered it a name, you’ll have the ability to modify its material with the drag-and-drop . Other evaluations we ‘d read of Leadpages discovered the to be sluggish and cumbersome with a lack of modification alternatives. We found the opposite to be true.
The is extremely easy to use, intuitive and highly responsive in terms of how rapidly your edits are assessed the screen. There’s a substantial list of content areas to select from, consisting of logo designs, contacts us to action, testimonials, and rates and strategies. Each section also is available in several different designs with a big choice of fonts, and you can easily set your own custom brand name colors to be used site-wide.
Leadpages deals support by e-mail, chat, or phone, but the technique offered to you depends upon the strategy you’ve selected. The Requirement strategy has email assistance, with the Pro strategy including online chat (available Monday to Friday, 9 a.m. to 5 p.m. CST), and the Advanced strategy has priority phone assistance.
There is a help center on the Leadpages site, with a searchable library of short articles and tutorials. There’s likewise a resources area that contains a blog site, podcasts, webinars, and downloadable guides, lists, and worksheets.
Is Leadpages Worth It?
Every blogger must prioritize developing an email list, and Leadpages is the ideal tool for growing that list. It’s one of the most instinctive blogging tools I have actually utilized this year. Now, I spend less time tinkering with my website or creating landing pages.
I didn’t have to spend much time checking out tutorials or speaking with the business’s support team. And it’s assisting me increase customers to this blog site.
I like tools like this since they enable me to spend more time writing and less time staring at the backend of WordPress.
So yes, for me Leadpages is worth it.
Nevertheless, if you desire more control over the look and feel of your opt-in and landing pages, you will have to pay additional to upload your own. These are just small quibbles, and I haven’t covered everything Leadpages can do in this review.
You can always take out a Leadpages complimentary trial (they use a 30-day money-back warranty).
What is the distinction between Leadpages and ClickFunnels?
Leadpages is less expensive than Clickfunnels. It’s perfect for creating landing pages and basic sales funnels as part of your site.
Clickfunnels is developed as a comprehensive option for changing your website.
Whether you wish to produce an online existence, produce leads or grow your business, Leadpages has all of the functions you’re likely to require.
Leadpages is extremely easy to use, too, with some handy functions that make it perfect for those with very little experience of creating websites or creating material.
While it’s cheaper than other landing page services, such as Instapage and Unbounce, Leadpages is more costly than most WordPress page plugins. While you do get more for your cash with Leadpages compared to comparable WordPress plugins, whether the extras, such as all of the integration alternatives and the optimization functions, are worth it depends on you to choose.
If you can validate the price, Leadpages is an excellent alternative for WordPress users who want to quickly add pop-ups, alert bars, and landing pages to their site. Non-WordPress users will find it beneficial, too, as it has actually everything required to launch a top quality website.
If you have an idea you ‘d like to test however are stressed about an absence of technical capability, or you don’t have the time or money to invest in setting up a brand-new site, it solves all of those issues.
14-day complimentary trial, attempting Leadpages is highly recommended if you wish to start creating more leads or testing new organization ideas.