If you’re in contact with the world of advertising, you’ve probably at least heard of ClickFunnels. During this ClickFunnels Review, we go deep into the good and bad to establish if ClickFunnels is a valid business advertising software worth trying, or just overhyped. Clickfunnels Facebook
ClickFunnels has made a pretty big name for itself since it began, getting one of the largest marketing SaaS (Software as a Service) businesses round. I guess it is no surprise–ClickFunnels is about earning its users money. It’s about giving software that helps their own website visitors turn into clients to companies. It’s no wonder ClickFunnels has increased so much in such a short time period.
There is but does that mean it’s well worth it? Just how much can we trust the audience on this one? In this ClickFunnels review, I will go through the gist of ClickFunnels–exactly what it is, the positives and the pitfalls, the characteristics, customer service, and so on. I’m basing this review on my experience using ClickFunnels’ StartUp plan, which includes the core ClickFunnels features and tons of other whistles and bells. As not every user will agree with me on the final verdict, I’ll also provide a nod towards other reviews I have noticed.
Regardless of whether you decide to use it or not, it is a significant participant anybody in e-commerce and internet advertising ought to be acquainted with. What is our evaluation, before you jump in? I will put it at a strong 4 stars. With some drawbacks, it is definitely good. Keep reading to find out why!
ClickFunnels Review Highlights
Following is a brief collection of all ClickFunnels’ review highlights–keep an eye out.
- ClickFunnels is a good landing page builder, using an easy drag-and-drop editor
- Easy and ample integrations that allow you to capture emails and take payments right inside ClickFunnels
- Constructed with A/B testing capacities
- Simple to learn and use
- Focused on making its users more money
- They offer a 2 week free trial
See the Clickfunnels website here
What is ClickFunnels?
ClickFunnels started back in 2014, but in just three years it’s been, at the words of Forbes,”silently revolutionizing the internet marketing industry.” Here is the gist of ClickFunnels: It makes it much easier for companies and entrepreneurs to sell stuff online using differently complicated advertising technology, called sales funnels (more about those in a moment ).
The creator of ClickFunnels, Russell Brunson, is as famous as his invention, and for good reason. He’s made a fortune, not only from ClickFunnels, but other marketing experiences. He played with email advertising for a while, and began to master sales funnels.
Russell Brunson is the bestselling author of DotCom Secrets two novels, and Secrets his fans rave that guide and about people. You can pick up Dotcom Secrets free on his website here. Get Expert Secrets free on his website . Clickfunnels Facebook
ClickFunnels started out as a way to assist Brunson and his team create funnels more rapidly for distinct ventures, as developing funnels would normally take months. But they had good potential as a product and soon realized their creation would be helpful to others.
What Are Funnels? How Sales Funnels Work
Before continuing with this ClickFunnels Review, let’s explain what a marketing funnel is. In marketing, it is a process that takes people who don’t understand you personally and turns them to clients, aka a advertising funnel. In e-commerce, a sales funnel is a series of steps developed to guide a website visitor.
There is a less dull method of thinking about it. Measure 1: Imagine a funnel. Step 2: Envision this funnel is in fact a metaphor, and instead of real ingredients to pour down the funnel, you’ve got metaphorical ingredients you call internet traffic or site visitors. Your site visitors are looking around, checking things out. Your website is beautifully designed, and your content is top notch!
Unfortunately, that still doesn’t turn a lot of your visitors into clients. In a brick and mortar shop, that’s like people walking into your shop but not understanding where the cash register is, so they leave the shop without buying anything. At a physical store, you can talk your clients into buying something. In a shop, you could be a bit more distant from your visitors. This is where your funnel comes in–it is designed to attract your clients’ . The funnel functions incremental, draw traffic in closer and closer until visitors wind up in a payment page.
You’re correct, if you feel this sounds cool –it’s turned into a huge deal for marketing. Russell Brunson did get wealthy by promoting ClickFunnels technologies, but by using it too.
Pros: ClickFunnels Review
I have got some great information: ClickFunnels does its job!
ClickFunnels is intended to save you time and energy–to do what requires a lot of technological competence and/or an array of third party applications. In this regard, ClickFunnels succeeds.
Makes You Cash
One of the greatest things about ClickFunnels is the focus on making the consumer money. They make it quite simple to make your account, put your content up, and start taking payments. Plus, it’s pretty easy to select up everything –it will probably take you a couple hours to figure out most of what you need, maximum.
Drag and Drop Builder
A few features are extremely useful here. I like how simple it is to replicate pages, and also the fact I will save templates for use again later. Their page builder is a pretty important attribute, and they’ve pulled it. Once you become accustomed to it, it is an simple to use drag and drop builder.
Constructed in A/B testing is great too. All you have to do is duplicate a webpage, make your adjustments, and pick the amounts of the visitors you want to see version A or B.
Great Choice of Integrations
I think ClickFunnels handles API integrations . Email autoresponders and payment processors aren’t too much of a sweat–they work reliably and are simple to manage.
You’ll also find a WordPress plugin that lets you add ClickFunnels pages to your WordPress site. It saves a good deal of time and is much less of a hassle than functioning between ClickFunnels and WordPress without a plugin. The Clickfunnels WordPress plugin is also rated a solid 4.4 stars from the WordPress plugin repository, using over 20,000 active installations.
All in 1
In general, it is great to have things so concentrated: I will build my landing pages, create forms and order forms, and trigger emails all from one platform.
All this really does save time and money, resources you would otherwise need to invest on developers, CSS, hosting configurations, and so on.
You may rest assured the lower-tiered account is a good investment–what you are permitted for a StartUp account is really decent. In case you have more than 20,000 visitors and want over 100 pages, then the full package may not be too much to ask. Clickfunnels Facebook
ClickFunnels isn’t ideal, but it does a great job of packaging great tools together and making them more accessible. It arguably conserves most users a hassle they would have if they attempted to handle funnels another way.
Cons: Clickfunnels Review
I’ve got some bad news: although ClickFunnels is overall powerful, it’s a number of areas that require work.
A drawback is the cost. There are just two pricing options, at either $97 per month or $297 per month. In the grand scheme of things, this isn’t just another investment in your organization, a drawback, and like I’ve said, you get a package for it.
Lackluster Client Support
Beyond that, customer support is iffy at best. In my experience, they have been nice with fundamental queries, but if you inquire harder things, especially about more advanced features, they won’t be quite beneficial.
Cult-like user base and software too reliant on Founder
This is not an objective criticism of their merchandise but I take a small issue with their advertising that I believe is worth mentioning in this ClickFunnels Review.
If you get sucked into one of their funnels, it is difficult to escape the hype. They have a fantastic advertising for certain. But from a user experience perspective, it can acquire obtrusive. Once you register for the applications, you may attempt to look at the objective features of the software and incorporate it into your own workflow, or you’ll be lost and made to learn Russell Brunson’s marketing procedures.
This means you will find yourself purchasing online courses, publications, attending seminars, and getting sucked into the ClickFunnels”Cult-ure”. Their Facebook Group has over members and posts consists of people flashing their sport cars and bragging about how much money they created. Though these numbers are real, the users give an impression that they are more concentrated on earning quick money instead of building great products and services. ClickFunnels has helped folks do great things, but it has also helped proliferate fast rich schemes, online classes, saturation of coaches and experts, along with other spammy internet entrepreneurs stuff.
Much of this product is tied to his own brand and his philosophy, although Most of us know the creator is a marketing wizard. As much as I value the landing page builder, everything around it looks to be an extension of Brunson’s platform.
Sometimes it’s difficult not to get the feeling which ClickFunnels spends more resources on self-promotion than mandatory, particularly when some elements of their merchandise (i.e., customer service) can still use some work.
This one is not on ClickFunnels but more about the neighborhood. While you have the ability to customize within ClickFunnels, a lot of men and women use similar layouts. Taking into consideration the prevalence of ClickFunnels, this has resulted in a large amount of ClickFunnel-y seems floating around. Diversity is vital.
Software Outages and Bugs
Every now and then, ClickFunnels encounter some mistakes or will go down. Though this doesn’t occur often, there’s little you can do but wait patiently. If you are investing a great deal in advertising or forcing traffic to your own funnels and a ClickFunnels’ glitch brings your pages down for even a few hours, you may potentially lose a good deal of money.
It’s also hard to know when your pages are working or not, if you don’t constantly wait or wait until you hear from angry clients. When I clone pages using the HTML publishing option, barring bandwidth, I deal with some glitches.
Users Experience Differs… a lot
The dashboard changes often, the flow of creating new webpages and funnels changes, a button will proceed, pricing options alter, etcand it seems ClickFunnels is still figuring things out.
I enjoy consistency in my applications if it’s a business alternative.
At length, a criticism I have heard but don’t quite agree with : it’s too easy, and too expensive because of its simplicity. All these criticisms have a tendency to refer to home improvement approaches which can be more economical upfront and yield more control over managing certain details. But for less experienced users that are mainly seeking efficacy and an simple to use bundle of tools, I wouldn’t emphasize this too strongly.
ClickFunnels includes two pricing plans–StartUp and Etison Suite, alternatively known as ClickFunnels and complete Suite–as well as StartUp starts on the pricier side. StartUp is $97 a month and Etison comes in at $297 a month. For what it is worth, you also receive a 14 day free trial to test out the service, in order you don’t need to commit to a costly program right away. Should you pay annually instead of monthly, you receive two weeks free ($997 for ClickFunnels and $2,997 for Total Suite).
Nonetheless, a little hefty huh? Well, some might say , and I can see why–especially in the event that you compare to LeadPages, a similar (overlapping, but definitely not identical) service that begins at $25 a month. But it’s necessary to keep in mind ClickFunnels’ most important service is to make funnels more efficient, and it does a fairly good job. I consider it a fantastic investment.
The principal differences between an entry level consideration along with a premium account are as follows: StartUp receives the main service, the funnel-builder, with some limitations on the amount of pages (100), visits (20,000), custom domains (3), and only a number of the full list of features.
However, both programs have unlimited contacts, unlimited members, all advanced funnels, A/B split evaluations, and a few other commonalities.
Etison/Full Suite includes a full list of features, including the following: one-time payments (this can be a Backpack feature that lets you describe a product as a one-time payment merchandise for your own payment gateways); subscription plans (another Backpack attribute, but unlike one-time obligations, this allows your customers pay for a subscription service); 3 SMTP integrations (StartUp has 1); unlimited funnels, pages, visits, along with spiritual domains; priority support and template requests; as well as Actionetics along with Backpack.
If you’re confused with Etison/ Full Package, do not worry, it is confusing. This part I believe ClickFunnels could clean up. We’ll go into more detail at the following section of the ClickFunnels review.
To summarize the differences, StartUp essentially conveys the core feature of ClickFunnels, which can be called (you guessed it!) ClickFunnels. Easy! Total Suite, on the other hand, packages the cornerstone tool ClickFunnels with two additional providers –Actionetics and Backpack–and also gives you the full set of ClickFunnels features. You are able to view the complete official record here.
Features Overview: Clickfunnels Review
How are ClickFunnels’ features overall? I believe that they’re solid and you get whatever you want. They’re largely intuitive and give you a good amount of control. The template editor and integration management program are all good examples of this and are crucial functions, so I’ll be giving them different segments. Clickfunnels Facebook
A/B split testing is unquestionably, although a feature a notable one.
If you duplicate a page and also make changes to the backup, the split test basically enables you to choose what percentages of the visitors you want to see per page, allowing you test conversion rates very handily. It’s a function and quite simple to use.
In addition, I believe ClickFunnels is complete flexible and straightforward for different settings, such as your account details or integrations. Maybe very tech literate people would find them prohibitive (a common theme among a few criticisms), but as the service is supposed to be simple to use, I thought the basic features were pretty good.
There are a number of kinds of available pre-made funnels, oriented into different types of companies, and you can obviously build your personal funnel from scratch also.
Actionetics and Backpack
I take a moment in this Clickfunnels Review to discuss Full Suite. Full Suite is just three products being packed as one: ClickFunnels, Actionetics, and Backpack.
What’s Actionetics? Well, it’s what many would call an e-mail or just an auto-responder, but it is a bit more complex. The chief objective of Actionetics is intelligent analytics which result in clever auto-responding, but the auto-responding entails snail mail in addition to email, and a few other goodies. Along with Actionetics includes Backpack (formerly Backpack CRM), a tool supposed to make managing an affiliate program easier and more effective.
But are products, or such features? Actionetics sounds somewhat like ClickFunnels trying to sell a iffy email auto-responder for me personally, but maybe I am just cynical. Whatever the case, it makes Full Suite a little perplexing and removes the coherency you get together with the first ClickFunnels.
Here is the full list of all StartUp features
- 20 funnels
- 100 pages
- 20,000 traffic
- boundless contacts
- 3 custom domains
- A/B split tests
- Email integrations
- Optin funnels
- All advanced funnels
- Revenue funnels
- Membership funnels
- Endless members
- Auto webinar funnels
- Hangout funnels
- Order pages
- Upsell pages
- Downsale webpages
- Share your funnels
- 1 SMPTP integration
- 1 charging integration per form
You may watch the complete list of features, along with complete Suite attributes, here. If you are in a position where you can afford to try out Etison for a bit and you absolutely require an efficient, easy way of increasing sales, I do not think you would find yourself shorted. By that exact same token, I don’t believe Actionetics and Backpack offer such a huge advantage that you can’t do without themfor most users, simply StartUp will offer a comprehensive enough bundle.
Clickfunnels Review: Page Builder
This is likely ClickFunnels’ feature, so I wanted to devote exclusive attention. In fact, I think a large portion of why I gave ClickFunnels a top score has to do with it being a very solid landing page builder. ClickFunnels distances itself from page building applications and advertises its own funnel strategy, but truth be told, I use it mostly with this landing page builder.
Anyway, there’s rather a range of templates with good designs, however as you can expect, just the templates created by ClickFunnels are liberated. Templates are organized by funnel type, so poking around isn’t too hard.
You might even save certain templates and create own page templates, and it is rather simple to find them. As you can see, you can toggle with settings and open from the editor.
When your pages open in the editor, you’ll essentially be working with a drop and drag builder. It is a little more complicated than some other light page builders, but it is still easy to use.
The editor utilizes a page structure with four main components: sections, columns, rows, and components. Consider these components as fitting within each other (this informative article has a helpful diagram). Basically: rows, columns, and components go inside of segments. You can have multiple sections per page. Rows and columns move inside sections, but columns specifically go into rows. This way you can have a row with one column, or up to four. Elements are the bits that make your page interactive and go within columns.
It might sound complex, but it’s pretty easy to get the hang . Everything is color-coded–for example, from the above screenshot, the choice is a light green box since it is a section, but when I had been hovering over an element, it could be orange.
A little criticism I have heard (but do not have ) on the builder is how grid-like it is–you need to work within these columns and rows. I personally don’t think this is a massive problem and the builder provides you sufficient control without sacrificing ease of usage, but it may be worth a mention.
I enjoy the webpage builder a good deal. It makes designing your landing page quite simple, and it functions ClickFunnels’ purpose: to make it easier for you to make money online.
Integrations: ClickFunnels Review
Integrations are exactly what they sound like marketing tools you integrate in the ClickFunnels software. There are a couple of different types of integrations you are able to add to your ClickFunnels accounts: email, webinar, SMS/text, and actions. For example, you might add MailChimp to your ClickFunnels because you like MailChimp’s auto-responding applications and you’re registered with them. Easy!
ClickFunnels has quite a few partners you may enhance your integrations readily. Here’s a Complete list:
- Active Campaign
- Constant Contact
- GVO PureLeverage
- HTML Form
- Mad Mimi
- Webinar Jam Studio
If you go to your integrations section, you can look for these or just click the search bar, and they will come up. It, simply click on the one. Clickfunnels Facebook
The process for handling integrations is also straightforward, though you may have to look at your third party software’s documentation to discover exactly what ClickFunnels needs. In general, you’ll find the process straightforward. Integrations are a bit more technical conceptually than a few features, like the page builder, so it’s much appreciated to have an extremely straightforward method of adding and handling integrations.
Connected to integrations are payment gateways. Payment gateways become integrated and on other applications platforms are just called integrations, but on ClickFunnels they receive a part separate from integrations. They may also be known to ClickFunnels as charging integrations. Payment gateways will also be the things they sound like: they’re the integrations that allow your customers to pay for your stuff. Your store won’t really be much of a store unless you’re using a payment gateway.
A list of the payment gateways you can include:
- Blue Snap
- Easy Pay Direct
Managing all these integrations is fairly simple –as long as you are all set up using whatever tool you are trying to incorporate with, you should not have any problems adding it into ClickFunnels. These integrations run and you do not have to fret much about them.
Ease of Use: ClickFunnels Review
In case you haven’t picked it up by now, ClickFunnels’ main market is its simplicity of usage –as their advertisement says,”Don’t waste any more time with’tech guys! ”’ As I’ve said in this ClickFunnels review, the most important service ClickFunnels provides is providing tools which allow the less experienced save time and money. That being the case, assessing ease of usage is pretty significant.
Short answer: It’s easy to use, but you need to still have some experience.
Longer answer: To get a first-timer, it might be a bit overwhelming–and by first-timer, I mean new to the world of e-commerce and marketing–but the learning curve is far from hopeless. For most people, I would say that the learning curve would be just a few hours maximum. If you’re actually behind, pick up Russell Brunson’s books mentioned previously in the critique.
Anyhow, ClickFunnels is certainly easier than creating funnels all on your own. They’ve a fair amount of documentation, and it might not be ideal, but it appears to me as if most questions must be covered, and you could always contact a customer service representative if it comes to it.
All of that aside, some parts of ClickFunnels are pretty easy to get a hang of. The core characteristics of ClickFunnels–that the actual funnels–are fairly simple to control. A cohesive menu makes it effortless to navigate into all sections of your funnel managing process, from picking templates to the drag and drop editor. Some configurations regarding email integrations or charge processors will require a bit of comprehension, but it’s nowhere near the amount of knowledge you would need to really code the funnels–it is stuff you’ll be able to determine by Googling about or visiting the docs center.
Finally, ClickFunnels is not mind-blowingly simple, but it is overall compact with an intuitive user-interface. They do tend to change matters frequently, but it probably will not be sufficient to hamper you.
We give it a 4 out of 5 at simplicity of use. It unites alternative and customizability with convenience, and while I’d suggest all prospective users enter with some basic technological literacy, it basically succeeds where user-friendliness is worried.
Who is ClickFunnels for?
Who really stands to reap the most from ClickFunnels? Broadly speaking, small businesses and startups (talking from experience here) will find the maximum use from it. There are variations in funnel types that appeal to some companies more than others.
Consultants, speakers, coaches, professional service providers, people exclusively in e-commerce or network advertising, and those offering B2B services would probably be most fit for ClickFunnels. ClickFunnels generally does nicely with people offering more ventures that are individual or products. The pre-made funnels are oriented towards these businesses: for example, if you’re a florist, you may come across the pre-made Daily Deal Funnel to be a good method of marketing for you. If you are trying to center everything on your own and your brand, there would be support too. The same holds for people selling content like classes or books.
Obviously, you can always start from a sterile funnel, and I do not believe you need to decide if ClickFunnels is right for you or not based only in their default funnel kinds. If you are a smaller company, alright with the price , and you need to make your visitors work for you better, I doubt you’d be wasting your time or money with ClickFunnels. I would particularly recommend it to anybody who wants to keep a much better landing page.
Customer Support: ClickFunnels Review
ClickFunnels’ customer support is an area which is composed of a few nuances. I commend ClickFunnels for getting decent documentation on-site. I believe their documentation is sufficient, although only barely industry-standard for SaaS companies. Their page has a collection of classes. Content-wise it’s not too shabby, although it may be easy. Clickfunnels Facebook
As for the customer service, they’ve a chat feature within the dashboard once you log in, but I am not delighted by it. They’ve generally been helpful for simple questions and basic troubleshooting… but when I’ve had more complex questions, I’ve found them pretty unhelpful. With one HTML publishing question, they required three months to return to me. By then, I figured out a workaround. Most users will not require that kind of support and to be honest, most SaaS companies don’t offer that degree of support. So I give ClickFunnels kudos for trying.
I’ve discovered a consistency among reviews pointing out bad experiences with customer service. In instances when attributes have not worked when there were site malfunctions or as promised, customer support reps were supposedly unresponsive or unhelpful. One notorious reviewer in particular recounts how, due to site error, a number of his customers were locked out and the way other non-paying visitors gained entry to members-only content. When he contacted customer service, he discovered they were unhelpful and apathetic. It illustrates the point, although it might be a scenario.
Overall Support Rating
I wouldn’t state ClickFunnels fails in client support–I feel the team understand that their services are not easy to use and/or involve tools new to their users, and they have put resources in their support to make it adequate. At least questions will be answered, and they are pretty responsive. Most consumers would not state ClickFunnels has outstanding customer support, but it meets. In this class, we give it a 3 out of 5 stars.
Conclusion: ClickFunnels Review
What’s the overarching verdict? It is good–4 out of 5 stars! It’s a legitimate competitor in the advertising program space and worth trying out.
Yeah, a couple drawbacks are: you may want to look into third party options you can connect If you want a more answer to your advertising needs with higher customization skills. If you’re going with ClickFunnels after all, you may find yourself unlucky and end up dealing with unhelpful customer service agents, or some glitches in the software. You might also be annoyed by their self-promotion.
However, you know what? Considering all, I don’t think any of these outweigh the solid landing page builder, let alone positives like superior templates, integrations that are solid, and the short learning curve.
All-in-all, ClickFunnels succeeds in its center goal –to make it easier for you to funnel visitors and reach conversion rates. Even negative ClickFunnels reviews admit it can be pretty helpful for entrepreneurs that are less. I’m pretty certain that for the majority of potential users, choice is offered by the webpage builder. If you’re looking first and foremost to get an sales alternative or landing page editor, ClickFunnels is a superb tool. On empty promises, it hasn’t reached its popularity after all, and that I’m giving 4/5 stars to it.