If you’re in touch with the world of marketing, you’ve probably heard of ClickFunnels. In this ClickFunnels Review, we go to determine if ClickFunnels is a valid small business advertising software worth trying, or simply overhyped. Clickfunnels Ebook
ClickFunnels has made a fairly major name for itself since it began, getting one of the largest marketing SaaS (Software as a Service) businesses round. I guess it is no surprise–ClickFunnels is about making its users cash. More specifically, it’s about giving software which helps their website visitors turn into clients to companies. It’s no wonder ClickFunnels has grown in a short period of time.
Does that mean it is worth it, although there is not any denying it is popular? How much can we trust the audience with this one? During this ClickFunnels review, I’ll go through the gist of ClickFunnels–what it is, the positives and the pitfalls, the features, customer assistance, and so forth. I am basing this review on my experience using ClickFunnels’ StartUp plan, which comes with the core ClickFunnels features and tons of whistles and bells. I’ll also give a nod towards other testimonials I have noticed, as not every user will agree with me about the final verdict.
Irrespective of whether you decide to use it or not, it’s an important player anyone in e-commerce and internet advertising should be familiar with. What is our evaluation before you leap in? I will put it at a strong 4 stars. With a few drawbacks, it is definitely great. Keep reading to find out why!
ClickFunnels Review Highlights
Following is a collection of all ClickFunnels’ review highlightskeep an eye out.
- ClickFunnels is a Fantastic landing page builder, with an easy drag-and-drop editor
- Easy and ample integrations that allow you to capture emails and take repayments directly inside ClickFunnels
- Built with A/B testing capabilities
- Simple to learn and utilize
- Focused on creating its users more cash
- They provide a two week free trial
Visit the Clickfunnels website here
What is ClickFunnels?
ClickFunnels started back in 2014, but in only three years it has been, in the words of Forbes,”silently revolutionizing the internet advertising industry.” Here is the gist of ClickFunnels: It makes it much easier for businesses and entrepreneurs to sell stuff online using differently complex advertising technologies, called sales funnels (more on those in a second).
The creator of ClickFunnels, Russell Brunson, is as famous as his invention, and for good reason. He has made a fortune, but not only from ClickFunnels, but other advertising experiences. He played around with email marketing for some time, and eventually started to master sales funnels.
Russell Brunson is the author of DotCom Secrets two books, and Secrets that his fans rave about and that direct people. You can pick up Dotcom Secrets free on his site here. Get Expert Secrets free on his own website here. Clickfunnels Ebook
ClickFunnels started out as a way to help Brunson and his staff produce funnels more rapidly for distinct ventures, as creating funnels would usually take weeks. But they soon realized their production would be useful to other people and had great potential as a commodity.
What Are Funnels? How Sales Funnels Work
Before continuing with this ClickFunnels Review, let’s clarify what a marketing funnel is. In marketing, it is a procedure that takes people who do not know you personally and turns them to customers, aka a advertising funnel. In e-commerce, a sales funnel is a series of measures designed to guide a web site visitor.
There is a way of considering it. Step 1: Imagine a funnel. Measure 2: Envision this funnel is in fact a metaphor, and instead of actual ingredients to pour down the funnel, you’ve got metaphorical ingredients you telephone web traffic or site visitors. Your site visitors are looking around, checking things out. Your site is beautifully designed, and your content is top notch!
Unfortunately, many of your visitors doesn’t turn . In a brick and mortar store, that is like people walking in to your store but not knowing where the cash register is, so that they leave the shop without purchasing anything. In a physical store, you can speak your clients into buying something. In a store, you could be a bit more remote from the visitors. That is where your funnel comes in–it is designed to appeal to your customers’ through fundamentals of psychology. The funnel functions incremental, draw traffic in closer and closer till people wind up at a page.
If you feel that sounds cool, you’re right–it’s turned into a massive bargain for marketing. Russell Brunson did not only become wealthy by selling ClickFunnels technology, but by using it.
Pros: ClickFunnels Review
I have got some great information: ClickFunnels does its job!
ClickFunnels is intended to help save time and energy–to do what otherwise requires a lot of technological competence and/or an array of third party software. In this regard, ClickFunnels succeeds.
Makes You Cash
Among the best things about ClickFunnels is the focus on earning money for the user. They make it very easy to make your accounts, put your content up, and begin taking payments. Plus, it’s pretty easy to select everything up–it’ll probably take you a couple hours to figure out most of what you require, max.
Drag and Drop Builder
A few features are extremely useful here. I like how easy it is to replicate pages, and also the fact I can save templates to be used again later. Their webpage builder is a feature that is pretty important, and they have pulled it. It’s an builder once you get used to it.
Constructed in A/B testing is excellent too. All you have to do is duplicate a webpage, make your adjustments, and choose the numbers of your traffic that you wish to view version A or B.
Great selection of Integrations
I think ClickFunnels manages API integrations . Email autoresponders and payment chips aren’t too much of a sweat–they operate reliably and are simple to manage.
You will also find a WordPress plugin that allows you add ClickFunnels pages. It saves a good deal of time and is a lot less of a hassle compared to working between ClickFunnels and WordPress with no plugin. The Clickfunnels WordPress plugin is also rated a solid 4.4 stars in the WordPress plugin repository, with over 20,000 active installations.
All in 1
Overall, it is great to have things so centralized: I can build my landing pages, produce forms and order forms, and activate emails all from one platform.
All this really does save you time and money, resources you’d otherwise need to spend on developers, CSS, hosting configurations, etc.
You can rest assured that the lower-tiered account is a good investment–what you are permitted for a StartUp accounts is pretty decent. In case you have over 20,000 visitors and want over 100 pages, then the full package might not be too much to ask. Clickfunnels Ebook
ClickFunnels is not perfect, but it does a fantastic job of packaging great tools together and making them accessible. It arguably conserves most users a headache they’d have when they attempted to handle funnels another way.
Disadvantages: Clickfunnels Review
I’ve got some bad news: even though ClickFunnels is overall strong, it has quite a few places that require work.
A little drawback is the price. There are two pricing alternatives, at $97 per month or $297 a month. In the grand scheme of things, this is not a drawback, another investment in your organization, and like I’ve said, you receive a package for it.
Lackluster Customer Support
Beyond that, customer support is iffy at best. In my experience, they have been nice with fundamental queries, but if you ask them more difficult things, especially about more innovative features, they will not be very helpful.
Cult-like user base and software too reliant on Creator
This isn’t an objective criticism of the merchandise but that I take a slight problem with their advertising that I believe is worth mentioning in this ClickFunnels Review.
If you get sucked into one of the funnels, it’s difficult to escape the hype. They’ve a marketing. However, from a user experience standpoint, it can get obtrusive. Once you register for the software, you may attempt to look at the purpose features of this software and integrate it in your own workflow, or you’ll be missing and forced to learn Russell Brunson’s advertising methods.
This usually means you will end up buying online courses, books, attending conventions, and getting sucked into the ClickFunnels”Cult-ure”. Their Facebook Group has over 100k associates and articles is composed of people flashing their sport cars and bragging about how much money they made. Although these numbers are real, the users provide an impression that they’re more concentrated on making quick cash rather than building great products and services. ClickFunnels has helped people do great things, but it’s also helped proliferate quick rich schemes, on line courses, saturation of trainers and experts, along with other spammy online marketer stuff.
So much of this product is tied into his brand and his philosophy, although we all know the founder is a marketing magician. As much as I appreciate the landing page builder, everything about it looks to be an extension of Brunson’s platform.
Sometimes it’s difficult not to get the feeling that ClickFunnels spends more resources on self-promotion than mandatory, especially when some elements of their merchandise (i.e., client support ) can still use some work.
This one isn’t on ClickFunnels however more on the community. As you’ve got the capability to customize within ClickFunnels, many people use layouts. Taking into consideration the popularity of ClickFunnels, this has resulted in a large quantity of ClickFunnel-y seems. Diversity is important.
Software Outages and Bugs
Every now and then, ClickFunnels encounter some mistakes or will go down. Though this really doesn’t happen frequently, there is little you can do but wait patiently. If you’re investing a great deal in advertising or forcing traffic to your own funnels and a ClickFunnels’ glitch attracts your pages down for even a couple of hours, then you can potentially lose a good deal of money.
It’s also difficult to know when your pages are working or not, if you don’t always wait or wait until you hear from angry customers. When I clone pages using the HTML printing option, barring uptime, I also deal with a few glitches.
Users Experience Differs… a lot
The dashboard changes often, the flow of creating new webpages and funnels changes, a button will proceed, pricing choices alter, etcand it appears ClickFunnels remains figuring out things.
I enjoy consistency within my software if it’s a business alternative.
At length, a criticism I have heard but don’t quite agree with personally: it is too easy, and too pricey because of its simplicity. All these criticisms tend to refer to home improvement approaches which may be cheaper upfront and give more control over handling specific details. But for less experienced users that are mainly seeking efficacy and an simple to use package of tools, I wouldn’t emphasize this too strongly.
ClickFunnels has two pricing programs –StartUp and Etison Suite, rather called ClickFunnels and Full Suite–as well as StartUp starts on the pricier side. StartUp is $97 per month and Etison comes at $297 a month. For what it’s worth, you also receive a 14 day free trial to test the support , so at least you do not have to commit to an expensive program right away. Should you pay annually rather than monthly, you get two months free ($997 for ClickFunnels and $2,997 for Full Suite).
Nonetheless, a bit hefty huh? Well, some might say so, and I could see why–especially in the event that you compare to LeadPages, a comparable (overlapping, but definitely not identical) service which starts at $25 per month. However, it’s important to keep in mind ClickFunnels’ main service is to earn funnels more effective, and it does a pretty great job. I consider it a fantastic investment.
The principal differences between an entry level consideration and a premium account are as follows: StartUp gets the main company, the funnel-builder, with some limitations on the number of pages (100), visits (20,000), custom domains (3), and just some of the complete list of features.
However, both plans have unlimited connections, unlimited members, all advanced funnels, A/B split tests, and a few other commonalities.
Etison/Full Suite has a complete list of attributes, including the following: one-time payments (this can be a Backpack feature which lets you characterize a product as a one time payment merchandise for your payment gateways); subscription programs (another Backpack attribute, but unlike one-time obligations, this allows your clients pay for a subscription service); 3 SMTP integrations (StartUp has 1); unlimited funnels, pages, visits, and spiritual domains; priority support and template asks; also as Actionetics along with Backpack.
If you’re confused with Etison/ Total Suite, do not worry, it is perplexing. This part I think ClickFunnels could clean up. We’ll go into more detail in the section of the ClickFunnels review.
To summarize the gaps, StartUp essentially carries the core characteristic of ClickFunnels, which can be called (you guessed it!) ClickFunnels. Easy! Total Package, on the other hand, packages the cornerstone tool ClickFunnels with two other providers –Actionetics and Backpack–and gives you the complete set of ClickFunnels features. You are able to watch the complete official record .
Features Overview: Clickfunnels Review
How are ClickFunnels’ attributes overall? I believe they’re strong and you get everything you want. They’re largely intuitive and give you a fantastic amount of control. The template editor and integration management system are good examples of this and are crucial functions, so I will be giving them separate sections. Clickfunnels Ebook
A/B split testing is definitely, although a more compact feature a one.
If you duplicate a webpage and make changes to the backup, the split test essentially lets you select what percentages of your visitors you need to see per page, allowing you test conversion rates very handily. It is very easy to use and a function.
I also think ClickFunnels is complete flexible and straightforward for other settings, such as your account information or integrations. Maybe very tech literate people would find them restrictive (a frequent theme among some criticisms), but while the support is supposed to be simple to use, I thought the basic features were pretty good.
There are quite a few types of accessible pre-made funnels, oriented into different types of businesses, and you can obviously build your own funnel from scratch too.
Actionetics and Backpack
I have a minute in this Clickfunnels Review to talk about Full Suite. Full Suite is just three products being packaged together as one: ClickFunnels, Actionetics, and Backpack.
What is Actionetics? Well, it is exactly what many would call an email auto-responder or only an auto-responder, but it is a bit more complex. The chief goal of Actionetics is intelligent analytics which lead to smart auto-responding, but the auto-responding entails snail mail in addition to email, and some other goodies. Along with Actionetics includes Backpack (formerly Backpack CRM), a tool designed to make managing an affiliate program easier and more efficient.
But are such features, or products that are different? Actionetics seems a bit like ClickFunnels trying to market a iffy email auto-responder for me, but maybe I’m just cynical. Whatever the case, it gets Complete Suite a little confusing and eliminates the coherency you get with the original ClickFunnels.
Here is the full list of StartUp attributes
- 20 funnels
- 100 pages
- 20,000 visitors
- unlimited contacts
- 3 custom domains
- A/B split evaluations
- Mail integrations
- Optin funnels
- All advanced funnels
- Revenue funnels
- Membership funnels
- Unlimited members
- Auto webinar funnels
- Hangout funnels
- Purchase webpages
- Upsell webpages
- Downsale webpages
- Share your funnels
- 1 SMPTP integration
- 1 billing integration per form
You may watch the complete list of features, together with Full Suite features, here. If you’re in a position where you are able to afford to try Etison for a little and you absolutely require an efficient, easy method of increasing sales, I do not think you would wind up shorted. By that exact same token, I really don’t believe Actionetics and Backpack offer such a huge advantage that you can not do without them: for many users, simply StartUp will provide a comprehensive adequate bundle.
Clickfunnels Review: Page Builder
This is likely ClickFunnels’ feature, so I wished to devote attention to it. In fact, I think a huge part of why I gave ClickFunnels a high score has to do with it turned into a very solid landing page builder. ClickFunnels distances itself from page building applications and advertises its own funnel approach, but truth be told, I use it largely for this particular landing page builder.
Anyhow, there’s rather a range of templates with good layouts, though as you may expect, only the templates made by ClickFunnels are liberated. Templates are coordinated by funnel kind, therefore poking around isn’t too hard.
You might even save certain templates and create own page templates, and it is rather easy to see them. As you can see, it is possible to toggle with fundamental settings and open in the editor.
When you start your pages you be working with a drag and drop builder. It is a bit more complicated than some other light page builders, but it’s still user friendly.
The editor uses a page structure with four main components: sections, columns, rows, and components. Consider these parts as fitting within each other (this article has a helpful diagram). Basically: columns, rows, and elements go inside of segments. You can have several sections per page. Rows and columns go indoors segments, but columns specifically go into rows. This way you can have a row with one column, or around four. Elements are the lively bits that make your page interactive and go columns.
It might sound complicated, but it is pretty simple to get the hang . What’s color-coded–for example, from the above screenshot, the choice is a light green box because it’s a section, however if I had been hovering over a component, it would be orange.
A little criticism I’ve heard (but do not have personally) about the builder is the way grid-like it is–you have to work within those rows and columns. I personally do not think this is a huge issue and the builder gives you enough hands without sacrificing ease of usage, but it may be worth a mention.
Overall, I enjoy the webpage builder a lot. It makes designing your landing page quite simple, and it functions ClickFunnels’ purpose: to make it easier for you to make money online.
Integrations: ClickFunnels Review
Integrations are exactly what they sound like marketing tools you incorporate in the ClickFunnels software. There are a couple of different types of integrations you are able to add to your ClickFunnels account: email, webinar, SMS/text, and activities. By way of example, you may add MailChimp for your ClickFunnels because you like MailChimp’s auto-responding applications and you are enrolled with them. Easy!
ClickFunnels has a few partners you may enhance your integrations. Here’s a full list:
- Active Campaign
- Constant Contact
- GVO PureLeverage
- HTML Form
- Mad Mimi
- Webinar Jam Studio
If you go to a integrations section, you can look for these or just click on the search bar, and they will come up. It is pretty self-explanatory, just click the one. Clickfunnels Ebook
The procedure for handling integrations can also be simple, though you may need to look at your third party software’s documentation to discover precisely what ClickFunnels needs. In general, you’ll discover the procedure pretty straightforward. Integrations are a bit more technical conceptually than a few attributes, such as the page builder, so it’s much appreciated to have a very straightforward method of adding and handling integrations.
Connected to integrations are payment gateways. Payment gateways become integrated and on other applications platforms are just called integrations, but on ClickFunnels they get a part separate from integrations. They might be known to ClickFunnels as charging integrations. Payment gateways are also what they sound like: they are the integrations that enable your clients to pay for your stuff. Your shop won’t really be much of a store unless you are using a payment gateway.
A list of the payment gateways you can include:
- Blue Snap
- Easy Pay Direct
Handling each of these integrations is pretty easy–so long as you’re all set up with whatever tool you’re trying to incorporate with, you should not have any problems adding it into ClickFunnels. These integrations normally operate smoothly and you don’t need to fret much.
Ease of Use: ClickFunnels Review
In case you haven’t picked it up by now, ClickFunnels’ main market is its ease of usage –because their advertisement says,”Don’t waste any more time with’tech men! ”’ As I’ve stated in this ClickFunnels review, the main ceremony ClickFunnels offers is providing tools that allow the less experienced to save time and money. That being the situation, assessing ease of use is pretty important.
Short answer: It’s simple to use, but you should still have some expertise.
Longer answer: For a first-timer, it might be a bit overwhelming–and from first-timer, I mean new to the world of e-commerce and marketing–but the learning curve is far from hopeless. For many people, I’d say that the learning curve could be just a few hours max. Pick up the books mentioned in the review of Russell Brunson, if you behind.
Anyway, ClickFunnels is certainly easier than creating funnels on your own. They have a reasonable amount of documentation, and it might not be ideal, but it seems to me as if most queries should be covered, and you can always contact a customer service representative if it has to do with it.
All of that aside, some parts of ClickFunnels are rather easy to get a hang of. The core characteristics of ClickFunnels–that the actual funnels–are fairly simple to manage. A cohesive menu makes it easy to navigate into all sections of your funnel managing process, from choosing templates to the drag and drop editor. Some settings regarding email integrations or payment processors will require a bit of comprehension, but it’s nowhere near the quantity of knowledge you would have to really code the funnels–it is stuff you can figure out by Googling around or seeing the docs centre.
Ultimately, ClickFunnels is not mind-blowingly simple, but it’s overall compact with an intuitive user-interface. They do tend to change matters frequently, but it likely won’t be enough to significantly hamper you.
We give it a 4 out of 5 at simplicity of use. It combines alternative and customizability with ease, and while I’d suggest all potential users enter with some basic technological literacy, it essentially succeeds where user-friendliness is concerned.
Who’s ClickFunnels for?
Who stands to reap the most from ClickFunnels? Broadly speaking, small companies and startups (talking from experience here) will get the most use from it. There are variations in funnel types that appeal to a businesses over others.
Consultants, speakers, coaches, professional service providers, individuals exclusively in e-commerce or network marketing, and even those that offer B2B services would most likely be most fit for ClickFunnels. ClickFunnels generally does ventures that are independent or creative products. The pre-made funnels are oriented towards these industries: for example, if you are a florist, you may find the pre-made Daily Deal Funnel for a fantastic way of marketing for you. If you are attempting to center everything on your own and your brand, there would be support too. The same holds for individuals selling content such as classes or books.
Obviously, you can always start from a sterile funnel, and I do not think you need to determine if ClickFunnels is ideal for you or not based only in their default funnel types. If you are a smaller company, alright with the price tag, and you need to make your visitors work for you , I doubt you would be wasting your money or time with ClickFunnels. I would particularly recommend it to anyone who wants to maintain a better landing page.
Client Support: ClickFunnels Review
ClickFunnels’ customer support is. I commend ClickFunnels for getting decent documentation on-site. I think their documentation is only barely industry-standard for SaaS companies, but sufficient. Their docs page has a series of categories, each with their own articles. It might be easy, but content-wise it isn’t too shabby. Clickfunnels Ebook
As once you log in for the direct customer assistance, they have a chat feature within the dashboard, but I am not too delighted with it. They’ve generally been useful for simple questions and basic troubleshooting… but once I have had more complex questions, I’ve found them pretty unhelpful. With one HTML publishing question, they required to return to me. By then, I figured out a workaround. Users will not need that kind of support and to be honest, most SaaS companies don’t offer that level of support. So I provide ClickFunnels kudos for trying.
I’ve discovered a consistency among reviews pointing out bad experiences with customer support. In instances when attributes haven’t worked as promised or when there were site malfunctions, client service reps were supposedly unhelpful or unresponsive. One notorious reviewer in particular recounts how, because of site error, some of his clients were locked out and the way other non-paying visitors gained access to members-only articles. He found that they were unhelpful and apathetic, when he contacted customer service. It may be a scenario that is weird, improbable, but it illustrates the point.
Total Support Rating
I wouldn’t state ClickFunnels fails in customer support–I feel the team mostly understand that their solutions are not absolutely simple to use and/or demand tools fresh to their customers, and they’ve put enough resources into their support to make it adequate. At least queries will be answered, and they’re pretty responsive. Most users, myself included, wouldn’t say ClickFunnels has exceptional customer support, but it meets a minimum which makes it at least great. Within this class, we give it a 3 out of 5 stars.
Conclusion: ClickFunnels Review
What’s the overarching conclusion? It’s fine –4 out of 5 stars! It’s a legitimate contender in the marketing program area and worth trying out.
Yeah, a few drawbacks are: Should you want a more answer to your advertising needs with customization abilities that are greater, you may want to look into third party options you’ll be able to connect. If you are going with ClickFunnels after all, you might find yourself unfortunate and end up dealing with customer service representatives, or any glitches in the program. You might be annoyed by their self-promotion.
However, you know what? Considering everything, I do not think any of these outweigh the solid landing page builder, let alone additional positives such as templates that are superior, integrations that are strong, and the learning curve.
All-in-all, ClickFunnels succeeds in its core objective–to make it easier for you to funnel visitors and reach conversion prices. Even negative ClickFunnels reviews acknowledge it can be pretty helpful for less entrepreneurs that are internet-exposed. I’m pretty sure that for the vast majority of potential users, the page builder offers choice. If you’re looking first and foremost for an sales alternative or landing page editor, then ClickFunnels is a great tool. It hasn’t attained its popularity on promises, and that I am giving 4/5 celebrities to it.