If you’re in touch with the world of digital advertising, you have probably at least heard of ClickFunnels. In this ClickFunnels Review, we go to determine whether ClickFunnels is a valid business marketing software worth trying, or simply overhyped. Clickfunnels Documentation
ClickFunnels has made a pretty big name for itself since it started, getting one of the most significant advertising SaaS (Software as a Service) businesses around. I guess it is no surprise–ClickFunnels is about making its users money. Specifically, it’s about giving businesses software that helps them turn their own website visitors into customers. It is no wonder ClickFunnels has grown in a short period of time.
There is not any denying it’s popular, but does that mean it is worth it? How much can we trust the crowd with this one? In this ClickFunnels review, I’ll undergo the gist of ClickFunnels–exactly what it is, the positives and the pitfalls, the characteristics, customer assistance, and so on. I’m basing this review on my experience using ClickFunnels’ StartUp program, which includes the ClickFunnels attributes and plenty of bells and whistles. I’ll also provide a nod towards other testimonials I have noticed, as not every user will concur with me about the verdict.
Irrespective of whether you choose to use it or not, it’s a significant participant anyone in e-commerce and online marketing ought to be familiar with. Before you leap in, what is our rating? I will place it in a solid 4 stars. With some drawbacks, it’s definitely good. Keep reading to find out why!
ClickFunnels Review Highlights
Following is a list of all ClickFunnels’ review highlights–keep an eye out.
- ClickFunnels is a Fantastic landing page builder, using a Simple drag-and-drop editor
- Easy and ample integrations that Enable you to capture emails and take repayments directly inside ClickFunnels
- Constructed with A/B testing capabilities
- Easy to learn and utilize
- Focused on creating its users more cash
- They offer a two week free trial
Visit the Clickfunnels site here
What is ClickFunnels?
ClickFunnels started back in 2014, but in only 3 years it’s been, in the words of Forbes,”silently revolutionizing the internet marketing industry.” Here is the gist of ClickFunnels: It makes it much easier for businesses and entrepreneurs to sell things online using differently complex marketing technology, known as sales funnels (more about those in a second).
The creator of ClickFunnels, Russell Brunson, is as famous as his creation, and for good reason. He’s made a fortune from ClickFunnels, but other advertising experiences. He played around with email marketing for some time, and eventually began to master sales funnels.
Russell Brunson is Expert Secrets, two books and the bestselling author of DotCom Secrets his lovers rave about and that guide people through his marketing methodologies. You are able to pick up Dotcom Secrets free on his site here. Get Expert Secrets free on his website . Clickfunnels Documentation
ClickFunnels started out as a way to assist Brunson and his staff create funnels more rapidly for distinct ventures, as developing funnels would usually take months. But they had good potential as a product and soon realized their creation would be helpful to other people.
What Are Funnels? How Sales Funnels Work
Before continuing with this ClickFunnels Review, let’s explain what a marketing funnel is. In marketing, it’s a process that takes people who don’t understand you and turns them to clients, aka a marketing funnel. In e-commerce, a sales funnel is a set of steps designed to direct a website visitor to the checkout page.
There is a method of considering it. Step 1: Imagine a funnel. Measure 2: Envision this funnel is actually a metaphor, and instead of real ingredients to pour down the funnel, you have metaphorical ingredients that you telephone internet traffic or website traffic. Your website visitors are looking around, checking things out. Your site is beautifully built, and your content is top notch!
Unfortunately, a lot of your visitors still doesn’t turn into clients. In a brick and mortar shop, that’s like people walking in to your store but not knowing where the cash register is, so that they leave the store without purchasing anything. You can talk your clients. In a store, you could be a bit more distant from the customers. This is where your funnel comes in–it’s designed to attract your clients’ . The funnel functions incremental, draw visitors in closer and closer until people end up in a page.
If you think that sounds cool, you’re correct –it has turned into a huge bargain for online advertising. Russell Brunson did get rich by selling ClickFunnels technologies, but by using it as well.
Pros: ClickFunnels Review
I’ve got some great news: ClickFunnels does its job!
ClickFunnels is intended to help save time and energyto do exactly what otherwise requires a lot of technological proficiency and/or a range of third party software. In this respect, ClickFunnels succeeds.
Makes You Money
Among the greatest things about ClickFunnels is the focus on earning money. They make it put up your content very easy to produce your account, and start taking payments. Additionally, it is pretty simple to pick up everything –it’ll probably take you a few hours to figure out a lot of what you require, maximum.
Drag and Drop Builder
Quite a few features are very useful here. I enjoy how easy it’s to duplicate pages, and the fact I can save templates for use again later. Their page builder is a attribute that is fairly important, and they’ve pulled it. It is an simple to use drag and drop builder, As soon as you become accustomed to it.
Constructed in A/B testing is excellent. All you have to do is duplicate a webpage, make your changes, and choose the numbers of the traffic you want to view version A or B.
Great Choice of Integrations
I think ClickFunnels manages API integrations . Email autoresponders and payment chips aren’t too much of a sweat–they operate reliably and are simple to manage.
You will also find a handy WordPress plugin which lets you insert ClickFunnels pages to your WordPress site. It saves a good deal of time and is much less of a hassle than functioning between ClickFunnels and WordPress with no plugin. The Clickfunnels WordPress plugin is also rated a strong 4.4 stars in the WordPress plugin , with over 20,000 active installations.
All in 1
Overall, it is good to get things so centralized: I will construct my landing pages, produce forms and purchase forms, and activate emails all from 1 platform.
All this really will save time and money, resources you would otherwise need to spend on programmers, CSShosting configurations, and so on.
You can be sure that the lower-tiered accounts is a good investment–what you’re permitted for a StartUp account is really decent. In case you have over 20,000 visitors and want over 100 pages, then the complete suite may not be too much to ask. Clickfunnels Documentation
ClickFunnels isn’t ideal, but it does a great job of packing good tools together and making them more accessible. It arguably conserves most users a headache they would have when they attempted to handle funnels another way.
Cons: Clickfunnels Review
I’ve got some bad news: even though ClickFunnels is overall strong, it’s quite a few areas that need work.
A drawback is the price. There are two options, at either $97 a month or $297 per month. From the grand scheme of things, this is not like I’ve said a different investment in your organization, and a massive drawback, you receive a fantastic package for this.
Lackluster Customer Support
Beyond this, client support is iffy at best. In my experience, they’ve been nice with basic questions, but if you inquire more difficult things, especially about more innovative features, they will not be very beneficial.
Cult-like user base and applications too reliant on Founder
This is not an objective criticism of their product but I take a small problem with their marketing that I think is worth mentioning in this ClickFunnels Review.
If you get sucked into one of their funnels, it’s difficult to escape the hype. They have a fantastic advertising for certain. However, from a user experience perspective, it can get obtrusive. When you register for the software, you can try to examine the objective features of the software and incorporate it into your own workflow, or you’re going to be lost and made to learn Russell Brunson’s marketing procedures.
This means you’ll end up purchasing online courses, books, attending seminars, and getting sucked to the ClickFunnels”Cult-ure”. Their Facebook Group has over associates and posts consists of people bragging about how much money they created and flashing their sport cars. Though these numbers are real, the consumers provide an impression that they’re more concentrated on making quick cash rather than building great services and products. ClickFunnels has helped people do great things, but it has also helped proliferate fast rich schemes, online courses, saturation of coaches and experts, and other spammy online entrepreneurs stuff.
A lot of the product is tied into his doctrine and his brand, although we know the founder is a marketing magician. As much as I appreciate the landing page builder, everything about it seems to be an expansion of Brunson’s platform.
Sometimes it’s difficult not to get the sensation which ClickFunnels spends more resources on self-promotion than mandatory, particularly when some aspects of their product (i.e., customer service) can still use some work.
This one is not on ClickFunnels however more about the community. While you’ve got the capability to customize within ClickFunnels, a lot of people use similar designs. Considering the popularity of ClickFunnels, this has resulted in a great quantity of ClickFunnel-y looks. Diversity is vital.
Software Outages and Bugs
Every now and then, ClickFunnels experience some errors or will return. Though this really doesn’t happen frequently, there’s little you can do but wait. If you are investing a lot in advertising or forcing traffic to your own funnels and a ClickFunnels’ glitch attracts down your pages for even a few hours, you may potentially lose a good deal of cash.
In addition, it is hard to know when your pages are working or not, unless you constantly wait or wait till you hear from angry clients. Barring uptime, I also deal with a few glitches when I replicate pages using the HTML publishing option.
Users Experience Differs… a lot
The dashboard changes often, the flow of creating new webpages and funnels changes, a button will proceed, pricing options alter, etc–and it appears ClickFunnels remains figuring things out.
I enjoy consistency within my applications if it’s a business solution.
At length, a criticism I have heard but do not quite agree with : it is too easy, and too expensive because of its simplicity. These criticisms tend to refer to home improvement approaches that can be cheaper upfront and yield more control over managing specific details. However, for less experienced users who are mainly seeking efficacy and an simple to use package of tools, I wouldn’t emphasize this too strongly.
ClickFunnels has two pricing programs –StartUp and Etison Suite, alternatively known as ClickFunnels and Full Suite–and even StartUp starts on the pricier side. StartUp is $97 a month plus Etison comes at $297 per month. For what it is worth, you also receive a 14 day free trial to try the support , so at least you don’t need to commit to a costly plan right away. Should you pay annually instead of monthly, you get two months free ($997 for ClickFunnels and $2,997 for Total Suite).
Nonetheless, a bit huh? Well, some would say so, and that I can see why–particularly if you compare to LeadPages, a similar (overlapping, but definitely not identical) service which starts at $25 per month. However, it is important to keep in mind ClickFunnels’ main service is to earn funnels more efficient, and it does a fairly good job. Personally, I consider it a fantastic investment.
The main differences between an entry level account and a premium account are as follows: StartUp gets the principal company, the funnel-builder, with some limitations on the amount of pages (100), visits (20,000), custom domains (3), and just a number of the complete list of features.
However, both plans have unlimited contacts, unlimited members, all complex funnels, A/B split tests, and some other commonalities.
Etison/Full Suite includes a full list of attributes, including the following: one-time payments (this is a Backpack quality which allows you describe a product as a one-time payment product for your own payment gateways); subscription plans (another Backpack attribute, but unlike one-time obligations, this lets your clients cover a subscription service); 3 SMTP integrations (StartUp has 1); boundless funnels, pages, visits, along with custom domain names; priority support and template asks; as well as Actionetics along with Backpack.
If you are confused with Etison/ Full Package, don’t worry, it is confusing. This part I think ClickFunnels could clean up. We’ll go into more detail at the section of this ClickFunnels review.
To summarize the gaps, StartUp essentially carries the core feature of ClickFunnels, which is called (you guessed it!) ClickFunnels. Easy! Full Package, on the other hand, packages the cornerstone tool ClickFunnels with two other providers –Actionetics and Backpack–and also gives you the full set of ClickFunnels features. You are able to view the full official list .
Features Overview: Clickfunnels Review
Are ClickFunnels’ attributes complete? I think they’re strong and you get everything you want. They’re largely intuitive and supply you with a fantastic amount of control. The template editor and integration management program are all great examples of this and are crucial functions, so I’ll be giving them different segments. Clickfunnels Documentation
A/B split testing is a smaller feature, but definitely a notable one.
If you duplicate a webpage and also make changes to the copy, the split test essentially enables you to choose what percentages of your visitors that you need to view per page, allowing you test conversion rates very conveniently. It is a function and easy to use.
In addition, I think ClickFunnels is overall flexible and straightforward for different settings, like your account details or integrations. Maybe very tech literate people would find them restrictive (a common theme among some criticisms), but while the service is supposed to be easy to use, I thought the basic features were pretty great.
There are a number of types of available pre-made funnels, oriented to several kinds of companies, and also you can of course build your own funnel from scratch also.
Actionetics and Backpack
I have a minute in this Clickfunnels Review to discuss Full Suite. Full Suite is three products being packed together as one: ClickFunnels, Actionetics, and Backpack.
What is Actionetics? Well, it is what many would call an e-mail or just an auto-responder, but it’s a bit more complicated. The main goal of Actionetics is smart analytics that result in smart auto-responding, but the auto-responding involves snail mail as well as email, and some other goodies. Together with Actionetics includes Backpack (formerly Backpack CRM), a tool supposed to create managing an affiliate program easier and more efficient.
But are such features, or products that are separate? Actionetics seems a bit like ClickFunnels trying to market an iffy email auto-responder to me personally, but maybe I’m just cynical. Whatever the case, it gets Complete Suite a little perplexing and removes the coherency you get with the first ClickFunnels.
Here’s the full list of StartUp features
- 20 funnels
- 100 pages
- 20,000 traffic
- boundless contacts
- 3 habit domains
- A/B split evaluations
- Mail integrations
- Optin funnels
- All advanced funnels
- Revenue funnels
- Membership funnels
- Unlimited members
- Auto webinar funnels
- Hangout funnels
- Purchase pages
- Upsell webpages
- Downsale pages
- Share your funnels
- 1 SMPTP integration
- 1 charging integration per form
You can watch the complete list of features, along with complete Package features, here. If you are in a position where you are able to afford to try Etison for a little and you also absolutely require an efficient, simple way of increasing earnings, I don’t believe you would wind up shorted. By that same token, I don’t think Actionetics and Backpack provide such a huge advantage that you can not do without them: for most users, just StartUp will provide a comprehensive enough package.
Clickfunnels Review: Page Builder
This is ClickFunnels’ main attribute, so I wished to devote attention. In reality, I think a huge portion of why I gave ClickFunnels a high rating has to do with it turned into a very good landing page builder. ClickFunnels distances itself from page building applications and advertises its own funnel approach, but truth be told, I use it largely for this particular landing page builder.
Anyway, there is quite an array of templates with good designs, though as you may expect, just the templates created by ClickFunnels are liberated. Templates are coordinated by funnel kind, so poking around is not too hard.
You might even save certain templates and create own page templates, and it is pretty simple to see them. As you can see, you open in the editor and can toggle with settings.
Once your pages open from the editor, you will essentially be working using a drop and drag builder. It is a little more complex than some other mild page builders, but it’s still easy to use.
The editor uses a webpage structure with four chief parts: sections, rows, columns, and elements. Think of these components as fitting inside each other (this article includes a helpful diagram). Basically: columns, rows, and components go inside of sections. You can have several segments per page. Rows and columns move inside sections, but columns specifically go into rows. This way you may have up to four, or a row with a single column. Elements are the bits that make your page interactive and go inside columns.
It might sound complicated, but it is rather simple to get the hang . Everything is color-coded–for example, from the above screenshot, the choice is a mild green box since it’s a section, but if I had been hovering over an element, it could be orange.
A small criticism I have heard (but do not have ) on the builder is how grid-like it’s –you have to work within these rows and columns. I personally do not think this is a massive problem and the builder gives you sufficient control without sacrificing ease of use, but it may be worth a mention.
In general, I enjoy the webpage builder a lot. It makes designing your landing page quite simple, and it serves ClickFunnels’ purpose: to make it easier for you to earn money on the web.
Integrations: ClickFunnels Review
Integrations are exactly what they sound like: other marketing tools you incorporate into the ClickFunnels software. There are a couple of different types of integrations you can enhance your ClickFunnels accounts: email, webinar, SMS/text, and actions. By way of instance, you might add MailChimp for your ClickFunnels because you like MailChimp’s auto-responding software and you’re registered with them. Easy!
ClickFunnels has a few partners you can enhance your integrations. Here’s a list:
- Active Campaign
- Continuous Contact
- GVO PureLeverage
- HTML Form
- Mad Mimi
- Webinar Jam Studio
If you go to your integrations section, you can look for these or simply click the search bar, and they’ll come up. It, just click the one. Clickfunnels Documentation
The procedure for managing integrations is also simple, though you might have to look at your third party software’s documentation to discover exactly what ClickFunnels needs. Overall, you’ll discover the process pretty simple. Integrations are a little more technical conceptually than some features, such as the page builder, so it’s much appreciated to have an extremely straightforward way of incorporating and managing integrations.
Connected to integrations are payment gateways. Payment gateways become integrated and on other applications platforms are just called integrations, but on ClickFunnels they get a part different from integrations. They may also be known to ClickFunnels as charging integrations. Payment gateways will also be what they sound like: they are the integrations that allow your clients to pay for your stuff. Your store won’t really be a lot of shop unless you are using a payment gateway.
A list of the payment gateways you can add:
- Blue Snap
- Easy Pay Direct
Managing each these integrations is pretty easy–as long as you are all set up using whatever tool you are trying to integrate with, you should not have any problems adding it to ClickFunnels. These integrations normally run and you do not need to fret much.
Ease of Use: ClickFunnels Review
In case you haven’t picked it up by now, ClickFunnels’ most important sell is its simplicity of use–as their ad says,”Don’t waste any more time with’technology men! ”’ As I’ve stated in this ClickFunnels review, the main service ClickFunnels offers is providing tools that allow the less experienced save time and money. That being the case, evaluating ease of use is pretty significant.
Short answer: It’s simple to use, but you need to still have some experience.
Longer answer: To get a first-timer, it may be a bit overwhelming–and by first-timer, I mean new to the area of e-commerce and promotion –but the learning curve is far from hopeless. For most people, I would say that the learning curve would be just a couple hours max. Pick up the books mentioned in the critique of Russell Brunson, if you are really behind.
Anyway, ClickFunnels is unquestionably simpler than creating funnels all on your own. They’ve a reasonable amount of documentation, and it may not be ideal, but it seems to me as if most queries should be covered, and you can always contact a customer service representative if it has to do with it.
All of that aside, some parts of ClickFunnels are rather easy to get a hang . The center characteristics of ClickFunnels–that the real funnels–are fairly easy to control. A cohesive menu makes it easy to navigate into all parts of your funnel managing process, from choosing templates to the drag and drop editor. Some configurations involving email integrations or payment processors will require a little bit of understanding, but it’s nowhere close to the quantity of knowledge you would have to really code the funnels–it’s things you’ll be able to determine by Googling around or visiting the docs centre.
Ultimately, ClickFunnels is not mind-blowingly straightforward, but it is overall compact with an intuitive user-interface. They do tend to change things frequently, but it probably won’t be sufficient to hamper you.
We give it a 4 out of 5 in simplicity of use. It unites choice and customizability with ease, and while I would indicate all prospective users input with some basic technological literacy, it basically succeeds where user-friendliness is concerned.
Who’s ClickFunnels for?
Who stands to benefit the most from ClickFunnels? Broadly speaking, small businesses and startups (talking from experience here) will find the most use out of it. There are naturally variations in funnel kinds that appeal to a companies over others.
Consultants, speakers, coaches, professional service providers, people exclusively in e-commerce or network advertising, and even those that offer B2B services will most likely be most suitable for ClickFunnels. ClickFunnels generally does nicely with those offering more ventures that are individual or innovative products. The pre-made funnels are highly oriented towards those industries: for example, if you are a florist, you might come across the pre-made Daily Deal Funnel to be a good method of marketing for you. If you are attempting to center everything on your own and your brand, there could be support too. The same holds for individuals selling content like classes or books.
Obviously, you can always start from a blank funnel, and I do not believe you should determine if ClickFunnels is ideal for you or not based only on their default funnel kinds. If you are a smaller company, alright with the price tag, and you have to produce your visitors work for you better, I doubt you’d be wasting your money or time using ClickFunnels. I would especially recommend it to anyone who would like to keep a better landing page.
Customer Support: ClickFunnels Review
ClickFunnels’ customer support is an area that consists of some nuances. I commend ClickFunnels for getting decent documentation on-site. I think their documentation is only for SaaS companies, but still adequate. Their page includes a series of classes. Content-wise it’s not too shabby, although it may be simple. Clickfunnels Documentation
As the customer assistance, they have a chat feature inside the dashboard after you log in for, but I’m not delighted with it. They’ve been useful for easy questions and basic troubleshooting… but once I have had more advanced questions, I have found them pretty unhelpful. With one special HTML publishing query, they required to return to me. By then, I figured out a workaround. Most users won’t require that sort of support and to be honest, most SaaS companies don’t provide that level of support. So I give ClickFunnels kudos for trying.
Additionally, I’ve discovered a consistency among reviews pointing out bad experiences with customer service. Notably, in instances when features haven’t worked as promised or when there were site malfunctions, client support representatives were supposedly unhelpful or unresponsive. One notorious reviewer in particular recounts how, due to site error, some of his customers were locked out and the way other non-paying visitors gained access to members-only content. He found they were unhelpful and apathetic After he contacted customer support. It might be a situation, however it illustrates the point.
Total Support Rating
I wouldn’t say ClickFunnels fails in client support–I feel the team understand that their services are not easy to use and/or demand tools new to their users, and they have put enough resources in their support to make it adequate. At least basic questions will be answered, and they’re fairly responsive. Most users, myself included, wouldn’t say ClickFunnels has outstanding customer support, but it largely meets a minimum that makes it. Within this class, we give it a 3 out of 5 stars.
Conclusion: ClickFunnels Review
What’s the overarching verdict? It is fine! It’s a legitimate contender in the marketing software area and worth trying out.
Yeah, there are a couple drawbacks: you might want to check, Should you need a more answer to your marketing needs with greater customization abilities. If you are going with ClickFunnels after all, you might find yourself unlucky and end up dealing with customer service agents, or some glitches in the software. You might be annoyed by their self-promotion.
But you know what? Considering everything, I don’t think any of these outweigh the good landing page builder, let alone advantages such as templates that are superior integrations, and the short learning curve.
All-in-all, ClickFunnels succeeds in its core objective–to make it simpler for you to funnel traffic and reach higher conversion prices. Even negative ClickFunnels reviews acknowledge it can be helpful for entrepreneurs that are internet-exposed that are less. I’m pretty sure that for the vast majority of prospective users, the webpage builder offers enough choice. If you are looking first and foremost to get an easy but powerful sales alternative or landing page editor, then ClickFunnels is a great tool. On promises, it hasn’t attained its popularity after all, and that’s why I am giving it 4/5 stars.