If you are in contact with the world of electronic advertising, you have probably at least heard of ClickFunnels. In this ClickFunnels Review, we go deep into the good and bad to establish whether ClickFunnels is a small business advertising software worth trying, or just overhyped. Clickfunnels Definition
ClickFunnels has made a pretty major name for itself because it began, becoming one of the most significant advertising SaaS (Software as a Service) businesses round. I suppose it’s no surprise–ClickFunnels is about making its users cash. Specifically, it’s about giving software which helps them turn their site visitors into customers to businesses. It is no wonder ClickFunnels has grown so much in such a brief time period.
There is but does this mean it’s worth it? Just how much can we hope the audience with this one? In this ClickFunnels review, I will undergo the gist of ClickFunnels–exactly what it is, the positives and the pitfalls, the characteristics, customer assistance, and so forth. I am basing this review on my own experience using ClickFunnels’ StartUp program, which comes with the core ClickFunnels features and tons of bells and whistles. As not every user and I will concur on the verdict, I provide a nod towards other reviews I’ve seen.
Irrespective of whether you choose to use it or not, it is an important participant anybody in e-commerce and internet advertising ought to be familiar with. Before you jump in, what’s our rating? I’ll put it at a strong 4 stars. With a few drawbacks, it is definitely good. Keep reading to find out why!
ClickFunnels Review Highlights
Following is a list of ClickFunnels’ review highlightskeep an eye out.
- ClickFunnels is a Fantastic landing page builder, using a Simple drag-and-drop editor
- Easy and ample integrations that allow you to capture emails and take payments directly inside ClickFunnels
- Constructed with A/B testing capacities
- Simple to learn and utilize
- Focused on making its users more money
- They offer a 2 week free trial
See the Clickfunnels website here
What is ClickFunnels?
ClickFunnels began back in 2014, but in just 3 years it’s been, in the words of Forbes,”silently revolutionizing the online advertising industry.” Here is the gist of ClickFunnels: It makes it easier for businesses and entrepreneurs to sell things online using differently complicated marketing technologies, known as sales funnels (more on those in a moment ).
The creator of ClickFunnels, Russell Brunson, is as famous as his creation, and for good reason. He has made a fortune, not just from ClickFunnels, but other advertising experiences. He played around with email marketing for some time, and started to master sales funnels.
Russell Brunson is the author of DotCom Secrets two books, and Secrets that his lovers rave that direct and about people. You are able to pick up Dotcom Secrets free on his website here. Get Expert Secrets free on his website here. Clickfunnels Definition
ClickFunnels started out as a way to help Brunson and his staff produce funnels more rapidly for distinct ventures, as developing funnels would normally take months. They soon realized their production would be helpful to other people and had good potential as a product.
Which Are Funnels? How Sales Funnels Function
Before continuing with this ClickFunnels Review, let us explain what a marketing funnel is. In marketing, it’s a process that takes people who don’t understand you and turns them into customers, aka a advertising funnel. In e-commerce, a sales funnel is a set of steps developed to guide a web site visitor.
There is a less boring method of thinking about it. Measure 1: Imagine that a funnel. Step 2: Imagine this funnel is in fact a metaphor, and instead of actual ingredients to pour down the funnel, you’ve got metaphorical ingredients you telephone web traffic or site traffic. Your website visitors are looking around, checking out things. Your website is beautifully designed, and your content is top notch!
Unfortunately, that doesn’t turn many of your visitors . In a physical shop, that’s like people walking into your store but not understanding where the cash register is, so that they leave the shop without purchasing anything. In a store, you can talk your customers into buying something. In a digital store, you may be a little more distant from your visitors. That is where your funnel comes in–it’s designed to appeal to your customers’ . The funnel functions step-by-step, draw traffic in closer and closer till people end up at a payment page.
You are correct if you feel that sounds cool –it’s become a huge deal for online marketing. Russell Brunson did get rich by promoting ClickFunnels technologies, but by using it too.
Pros: ClickFunnels Review
I’ve got some great information: ClickFunnels does its job!
ClickFunnels is intended to save time and energy–to do exactly what otherwise demands a whole lot of technological proficiency and/or a range of third party software. In this respect, ClickFunnels succeeds.
Makes You Money
Among the greatest things about ClickFunnels is its focus on earning money for your user. They make it simple to make your account, put your content up, and begin taking payments. Additionally, it is pretty easy to pick up everything –it will likely take you a couple hours to find out most of what you need, maximum.
Drag and Drop Builder
Quite a few features are very useful here. I enjoy how easy it’s to replicate pages, and also the fact I will save templates for use again later. Their page builder is a pretty important attribute, and they’ve pulled it off well. It’s an easy to use drag and drop builder once you become accustomed to it.
Built in A/B testing is excellent too. All you need to do is duplicate a page, make your adjustments, and choose the amounts of your visitors you wish to view variant A or B.
Great Choice of Integrations
I believe ClickFunnels handles API integrations well. Email autoresponders and payment chips are not too much of a sweat–they work reliably and are easy to manage.
You’ll also find a WordPress plugin which lets you insert ClickFunnels pages to your WordPress site. It saves a good deal of time and is much less of a hassle than working between ClickFunnels and WordPress without a plugin. The Clickfunnels WordPress plugin can be rated a strong 4.4 stars from the WordPress plugin , using over 20,000 active setups.
All in one
Overall, it is great to get things so centralized: I will build my landing pages, create forms and purchase forms, and trigger emails all from one platform.
All this really will save you time and money, resources you would otherwise need to spend on programmers, CSShosting configurations, and so on.
You may rest assured the lower-tiered accounts is a good investment–what you’re permitted for a StartUp accounts is pretty decent. In case you have more than 20,000 visitors and need over 100 pages, then the full suite might not be too much to ask. Clickfunnels Definition
ClickFunnels isn’t perfect, but it does a great job of packaging good tools together and making them more accessible. It arguably saves most users a hassle they would have if they attempted to handle funnels another manner.
Cons: Clickfunnels Review
I’ve got some bad news: although ClickFunnels is overall strong, it has quite a few places that require work.
A drawback is the cost. There are two options, at either $97 a month or $297 a month. From the grand scheme of things, this is not just another investment in your organization, a drawback, and like I’ve said, you get a good package for it.
Lackluster Customer Service
Beyond that, client support is iffy at best. In my experience, they have been nice with basic questions, but if you inquire harder things, particularly about more innovative features, they won’t be quite beneficial.
Cult-like user base and software also reliant on Founder
This isn’t an objective criticism of the merchandise but I take a small issue with their marketing that I think is worth mentioning in this ClickFunnels Review.
If you get sucked into one of their funnels, it is difficult to escape the hype surrounding it. They have a advertising for sure. However, from a user experience perspective, it can get obtrusive. When you sign up for the software, you can try to examine the objective features of the software and integrate it into your own workflow, or you’re going to be missing and made to learn Russell Brunson’s advertising procedures.
This means you’ll find yourself buying online classes, publications, attending seminars, and getting sucked into the ClickFunnels”Cult-ure”. Their Facebook Group has over associates and articles is composed of people flashing their sports cars and bragging about how much money they made. Although these numbers are real, the consumers provide an impression that they are more concentrated on earning quick cash instead of building great services and products. ClickFunnels has helped folks do good things, but it’s also helped proliferate quick rich schemes, on line courses, saturation of coaches and experts, and other spammy internet marketer stuff.
Much of this product is tied to his doctrine and his own brand, although we know the creator is a marketing wizard. As much as I appreciate the landing page builder, everything around it looks like an extension of Brunson’s platform.
At times it’s difficult not to get the sensation that ClickFunnels spends more resources on self-promotion than mandatory, especially when a few aspects of their product (i.e., client service) can still use some work.
This one isn’t on ClickFunnels but more on the neighborhood. As you have the capability to customize broadly within ClickFunnels, a lot of people use similar designs. Taking into consideration the prevalence of ClickFunnels, this has resulted in a great quantity of ClickFunnel-y looks. Diversity is important.
Software Outages and Bugs
Every now and then, ClickFunnels experience some mistakes or will return. Though this doesn’t happen often, there’s little you can do but wait. If you’re investing a great deal in advertising or driving traffic to your own funnels and a ClickFunnels’ glitch brings your pages down for even a few hours, you can potentially lose a lot of money.
In addition, it is hard to know when your pages are functioning or not, if you don’t always check or wait until you hear from angry clients. When I clone webpages using the HTML publishing alternative, barring uptime, I deal with some glitches.
Users Experience Differs… a lot
The dashboard changes frequently, the flow of creating new webpages and funnels changes, a button will move around, pricing options change, etc–and it seems ClickFunnels remains figuring out things.
I enjoy consistency in my applications, particularly if it’s a business solution.
Finally, a criticism I have heard but don’t quite agree with personally: it’s too simple, and too pricey because of its simplicity. All these criticisms tend to refer to do-it-yourself approaches which can be more economical upfront and yield more control over managing certain details. However, for less experienced users that are mainly seeking efficiency and an easy to use bundle of resources, I wouldn’t emphasize this too strongly.
ClickFunnels has two pricing plans–StartUp and Etison Suite, alternatively known as ClickFunnels and complete Suite–as well as StartUp starts on the pricier side. StartUp is $97 a month and Etison comes at $297 per month. For what it’s worth, you also receive a 14 day free trial to try out the service, in order you don’t need to commit to a costly plan right away. If you pay annually rather than monthly, you receive two weeks free ($997 for ClickFunnels and $2,997 for Full Package ).
Nonetheless, a little hefty huh? Well, some might say , and that I could see why–especially if you compare to LeadPages, a comparable (overlapping, but definitely not identical) service that starts at $25 a month. However, it’s important to keep in mind ClickFunnels’ most important service is to make funnels more efficient, and it does a pretty great job. I personally consider it a fantastic investment.
The main differences between an entry level account along with a premium accounts are as follows: StartUp receives the principal company, the funnel-builder, with a few limitations on the amount of pages (100), visits (20,000), custom domains (3), and only some of the full list of features.
But, both programs have unlimited connections, unlimited members, all complex funnels, A/B split evaluations, and some other commonalities.
Etison/Full Suite has a complete list of features, including the following: one-time payments (this can be a Backpack feature which allows you characterize a product as a one-time payment merchandise for your payment gateways); subscription programs (another Backpack feature, but unlike one-time obligations, this lets your customers pay for a subscription service); 3 SMTP integrations (StartUp has 1); boundless funnels, pages, visits, along with spiritual domain names; priority support and template requests; also as Actionetics along with Backpack.
If you’re confused with Etison/ Full Package, don’t worry, it is perplexing. This part I believe ClickFunnels could clean up. We’ll go into more detail at the following section of the ClickFunnels review.
To summarize the gaps, StartUp basically conveys the core characteristic of ClickFunnels, which can be called (you guessed it!) ClickFunnels. Easy! Total Suite, on the other hand, packs the foundation instrument ClickFunnels with two other providers –Actionetics and Backpack–and gives you the complete set of ClickFunnels attributes. You are able to view the full official list .
Features Overview: Clickfunnels Review
Are ClickFunnels’ features overall? I believe they’re strong and you get everything you need. They are largely intuitive and supply you with a good amount of control. The template editor and integration management system are all good examples of this and are very important functions, so I’ll be giving them different segments. Clickfunnels Definition
A/B split testing is a feature, but unquestionably a one.
If you duplicate a page and also make changes to the backup, the divide test essentially lets you select what percentages of your traffic you need to see per page, allowing you test conversion rates very handily. It is quite simple to use and a function.
In addition, I think ClickFunnels is overall flexible and simple for other settings, like your account information or integrations. Maybe very tech literate people would find them prohibitive (a frequent theme among some criticisms), but while the service is supposed to be simple to work with, I believed the fundamental features were fairly great.
There are a number of kinds of available pre-made funnels, oriented to several types of businesses, and also you can obviously build your own funnel from scratch too.
Actionetics and Backpack
I will just take a minute in this Clickfunnels Review to discuss Full Suite. In my opinion, Total Suite is three products being packaged together as one: ClickFunnels, Actionetics, and Backpack.
What is Actionetics? Well, it’s exactly what many would call an e-mail or only an auto-responder, but it’s a little more complex. The main objective of Actionetics is intelligent analytics that lead to clever auto-responding, but the auto-responding entails snail mail as well as email, and some other goodies. Together with Actionetics includes Backpack (previously Backpack CRM), an instrument supposed to create managing an affiliate system easier and more effective.
However, are products that are different, or such features? Actionetics seems somewhat like ClickFunnels trying to market a iffy email auto-responder for me personally, but maybe I’m just cynical. Whatever the case, it makes Complete Suite a little perplexing and eliminates the coherency you get with the first ClickFunnels.
Here’s the Complete list of StartUp features
- 20 funnels
- 100 pages
- 20,000 visitors
- unlimited contacts
- 3 habit domains
- A/B split tests
- Mail integrations
- Optin funnels
- All advanced funnels
- Revenue funnels
- Membership funnels
- Endless members
- Auto webinar funnels
- Hangout funnels
- Purchase webpages
- Upsell pages
- Downsale pages
- Share your funnels
- 1 SMPTP integration
- 1 charging integration per form
You may watch the full list of features, along with complete Package attributes, here. If you are in a position where you can afford to try out Etison for a little and you absolutely need an efficient, simple method of increasing earnings, I do not believe you’d wind up shorted. By that exact same token, I really don’t think Actionetics and Backpack provide such a massive advantage that you can’t do without themfor many users, simply StartUp will offer a thorough enough package.
Clickfunnels Review: Page Builder
This is probably ClickFunnels’ main attribute, so I wished to devote special attention to it. In reality, I think a huge portion of why I gave ClickFunnels a high rating has to do with it turned into a very solid landing page builder. ClickFunnels distances itself from page building applications and advertises its own funnel approach, but truth be told, I use it mostly for this particular landing page builder.
Anyway, there is quite a range of templates with great layouts, though as you may expect, just the templates created by ClickFunnels are liberated. Templates are organized by funnel type, therefore poking around is not too hard.
You can also save certain templates and also create own page templates, and it is rather simple to see them. As you can see, you open in the editor and can toggle with settings.
You’ll basically be working with a drag and drop builder When your pages open in the editor. It is a little more complicated than some other light page builders, but it is still user friendly.
The editor utilizes a webpage structure with four main components: sections, columns, rows, and components. Consider these components as fitting inside every other (this informative article has a helpful diagram). Fundamentally: columns, rows, and elements go inside of sections. You can have several sections per page. Rows and columns move indoors segments, but columns specifically enter rows. This way you may have up to four, or a row with a single column. Elements are the dynamic bits that make your page interactive to its visitors and go columns.
It might sound complex, but it’s rather easy to get the hang . Everything is color-coded–for instance, from the above screenshot, the choice is a light green box because it’s a part, however if I was hovering over an element, it would be orange.
A little criticism I have heard (but don’t have ) about the builder is how grid-like it is–you have to work within those rows and columns. Personally, I don’t think this is a massive problem and the builder gives you enough hands without sacrificing ease of use, but it might be worth a mention.
I enjoy the webpage builder a lot. It makes designing your landing page quite easy, and it serves ClickFunnels’ goal: to make it easier for you to earn money on the web.
Integrations: ClickFunnels Review
Integrations are exactly what they sound like marketing tools you incorporate in the ClickFunnels software. There are a couple of different types of integrations you are able to enhance your ClickFunnels account: email, webinar, SMS/text, and actions. By way of example, you might add MailChimp for your ClickFunnels since you like MailChimp’s auto-responding applications and you’re registered with them. Easy!
ClickFunnels has a few partners you may add to your integrations easily. Here’s a list:
- Active Campaign
- Constant Contact
- GVO PureLeverage
- HTML Form
- Mad Mimi
- Webinar Jam Studio
If you go to your integrations segment, you can look for these or simply click the search bar, and they will come up. It, simply click the one you desire and add it. Clickfunnels Definition
The process for managing integrations can also be simple, though you might have to look at your third party program’s documentation to discover precisely what ClickFunnels needs. In general, you’ll find the process straightforward. Integrations are a little more technical conceptually than some features, like the page builder, so it is much appreciated to have a very simple way of incorporating and managing integrations.
Connected to integrations are payment gateways. Payment gateways get integrated and on other software platforms are just called integrations, but on ClickFunnels they get a part different from integrations. They might also be known to ClickFunnels as billing integrations. Payment gateways are also what they sound like: they are the integrations that allow your customers to pay for your stuff. Your store will not really be a lot of store unless you’re using a payment gateway.
A list of the payment gateways you can include:
- Blue Snap
- Easy Pay Direct
Managing each these integrations is pretty simple –so long as you are all set up with whatever tool you are trying to integrate with, you shouldn’t have any problems adding it to ClickFunnels. In my experience, these integrations usually run smoothly and you don’t need to fret much about them.
Ease of Use: ClickFunnels Review
In case you haven’t picked it up by today, ClickFunnels’ most important market is its simplicity of usage –as their advertisement says,”Do not waste any more time with’technology guys! ”’ As I’ve stated in this ClickFunnels review, the main ceremony ClickFunnels offers is providing tools which allow the less experienced save time and money. That being the case, evaluating ease of use is really significant.
Short answer: It’s easy to use, but you should still have some expertise.
Longer answer: For a first-timer, it may be a bit overwhelming–and by first-timer, I mean new to the area of e-commerce and marketing–but the learning curve is far from hopeless. For many people, I would say the learning curve would be only a few hours maximum. If you behind, pick up Russell Brunson’s books mentioned in the review.
Anyhow, ClickFunnels is unquestionably simpler than creating funnels on your own. They’ve a reasonable amount of documentation, and it might not be ideal, but it seems to me as if most questions should be covered, and you can always contact a customer support representative if it has to do with it.
All that aside, some pieces of ClickFunnels are rather easy to get a hang of. The center features of ClickFunnels–the actual funnels–are fairly easy to control. A cohesive menu makes it easy to navigate into all parts of your funnel managing process, from picking templates to the drag and drop editor. Some settings involving email integrations or payment processors will require a little bit of comprehension, but it’s nowhere close to the amount of knowledge you would need to actually code the funnels–it is stuff you can determine by Googling around or seeing the docs centre.
Ultimately, ClickFunnels is not mind-blowingly straightforward, but it is overall streamlined with an intuitive user-interface. They do tend to change things often, but it probably will not be enough to hamper you.
We give it a 4 out of 5 at simplicity of use. It unites alternative and customizability with convenience, and while I’d suggest all prospective users enter with a few simple technological literacy, it essentially succeeds where user-friendliness is worried.
Who is ClickFunnels for?
Who stands to reap the most from ClickFunnels? Broadly speaking, small companies and startups (speaking from experience ) will find the most use out of it. There are variations in funnel kinds that appeal to some companies.
Consultants, speakers, coaches, professional service providers, people exclusively in e-commerce or community marketing, and even those that offer B2B services would probably be most fit for ClickFunnels. ClickFunnels generally does products or ventures that are individual. The pre-made funnels are highly oriented towards those businesses: for example, if you’re a florist, you might find the pre-made Daily Deal Funnel to be a good method of marketing for you. If you’re trying to center everything around yourself and your brand, there would be great support too. The same holds for people selling content like courses or books.
Of course, you could always start from a blank funnel, and I do not believe you should decide if ClickFunnels is right for you or not based purely on their default funnel kinds. If you are a smaller business, okay with the price tag, and you have to make your traffic work for you , I doubt you’d be wasting your money or time with ClickFunnels. I would recommend it to anyone who wants to keep a better landing page.
Client Support: ClickFunnels Review
ClickFunnels’ customer support is an area which consists of some nuances. I commend ClickFunnels for getting decent documentation on-site. I think their documentation is only for SaaS companies, but sufficient. Their page has a collection of categories, each with their own posts. Content-wise it isn’t too shabby, although it might be easy. Clickfunnels Definition
As for the customer assistance, they’ve a feature inside the dashboard after you log in, but I’m not too delighted with it. They’ve been helpful for easy questions and basic troubleshooting… but when I have had more complex questions, I’ve found them fairly unhelpful. With one HTML publishing query, they required to get back to me. By then, I figured out a workaround. Users won’t require that sort of support and to be honest SaaS companies don’t provide that level of support. So I give ClickFunnels kudos for trying.
Additionally, I’ve noticed a consistency among reviews pointing out bad experiences with customer service. In cases when features haven’t worked if there were site malfunctions or as promised, client service reps were either unhelpful or unresponsive. One infamous reviewer particularly recounts how, due to site error, a number of his customers were locked out and how other non-paying visitors gained entry to members-only articles. When he contacted customer support, he discovered that they were unhelpful and apathetic. It illustrates the point, although it may be a weird, unlikely scenario.
Overall Support Rating
I would not state ClickFunnels fails in client support–I think the team mostly understand that their services are not easy to use and/or involve tools fresh for their customers, and they’ve put resources in their support to make it decent. At least basic questions will be answered, and they are fairly responsive. Perhaps most consumers, myself included, would not say ClickFunnels has outstanding customer support, but it mostly meets. We give it a 3 out of 5 stars.
Conclusion: ClickFunnels Review
So, what’s the overarching verdict? It is good–4 out of 5 stars! It’s a legitimate competitor in the advertising program space and worth trying out.
Yeah, a couple drawbacks are: Should you need a more hands-on answer to your marketing needs with higher customization skills, you might want to check. If you’re going with ClickFunnels after all, you might find yourself unfortunate and end up dealing with customer service agents, or any glitches in the software. You might also be annoyed by their self-promotion.
But you know what? Considering all, I don’t think any of them outweigh the solid landing page builder, let additional positives such as templates that are good, integrations that are solid, and the learning curve.
All-in-all, ClickFunnels succeeds in its core goal –to make it easier for you to funnel visitors and attain higher conversion prices. Even negative ClickFunnels reviews admit it can be quite helpful for less entrepreneurs. I’m pretty certain that for the vast majority of users, enough option is offered by the webpage builder. If you’re looking first and foremost for an sales alternative or landing page editor, ClickFunnels is a great tool. On promises, it hasn’t attained its popularity after all, and that is why I’m giving 4/5 stars to it.