If you have spent any length of time online with Internet Marketing, then I am almost positive you have heard of Clickfunnels.
For a long time I would see their stuff, and I have to admit I was curious. I was even a little skeptical. Then I tried their service and I was blown away.
If you are wanting to learn how to build funnels, to generate more money for your business, then Clickfunnels is the software for you.
What is Clickfunnels?
Clickfunnels is a platform meant to help you not only create more leads, but make more conversions also. Take a look here.
It does this by creating a sales funnel; a series of pages that people navigate through in order to purchase a product. If you do it right, sales funnels can be extremely effective. Fortunately, ClickFunnels helps you do it right.
Here is a brief overview of Clickfunnels:
It is both a sales page designer, and a landing page, with several templates to choose from. Clickfunnels has not only page templates. It also comes with templates of entire funnels. Basically it’s like plug and play if you go with one of these.That’s the cool part. These funnel templates have been proven to convert. ClickFunnels makes it easy to just plug and play.
Another thing I like about ClickFunnels is that it handles all the billing inside the system.All that is required is that you link a Stripe account. You can then sell your products directly through your sales pages.
You do not have to have any coding knowledge. All of this stuff is already done for you. You simply tweak things to where you want them to be, and you’re good. Best Travel Affiliate Programs 2014
How it Works
Step 1: Pick which sales funnel that you plan to use
First you have to pick the type of sales funnel that is scientifically pre-designed to sell your type of product. Clickfunnels is designed for many different industries. Some of these include Ecom, B2B, consulting, retail, network marketing etc..
You also have the ability to choose what type of funnel that you would like to use. These funnels can sell products, generate leads etc. So if you’re a consultant who wants to generate leads, all you have to do is select “consultant” for your industry and “generate leads” for your type of funnel. It’s that easy.
ClickFunnels is specifically made for the following groups of people…
- Coaches and/or Consultants
- Public Speakers
- Service Based Businesses
- Supplement Company owners
- Local businesses (like dentists, insurance salespeople, lawyers, chiropractors, and more)
- Retail and ECom businesses
So whether you’re an entrepreneur or small business owner, Clickfunnels provides you with all that you need to market your products to your leads, and make sales.
Step 2: Pick the page designs that you prefer.
After picking your sales funnel, you then choose whichever page style that you like the most.
Again, there is no coding experience needed. It’s as simple as just choosing.These designs are just as good as any professional would charge thousands for.
Step #3: Edit the page
This is where you add your personal details, such as your name, the information etc. In this step, you’re making the funnel customized to your needs. You can add images, headlines, sub-headlines, bullet points, and more.
After that, you just set the funnel to go live and you’re done.
Here are some of the more popular funnels, just to give you a few ideas.
Free Plus Shipping Book Funnel
This particular funnel is a book giveaway funnel. However, inside the funnel there are upsells and product offers along the way. In the event that someone does not buy any product, their email is still added into your email lists for future offers. Best Travel Affiliate Programs 2014
Russell Brunson has several book offer funnels:
Client Generation Funnel for Coaches/Consultants
The way this funnel works, is that you want to get the person to book a strategy call. With the hopes of them ending up as a client at the end.
This funnel is a simple 4 step process:
Offer great value up front at no cost. An example would be an E-Book or Free video.
Actually get the people results with your training. Offering results in advance establishes trust.
Provide an application to make sure that the lead is a good fit for your business.
Book your strategy call with the lead.
With a funnel set up for this process, it is so much more efficient and effective.
Fish Bowl Funnel
This is a good funnel too because it gets straight to the point. It’s one of the funnels that offers something for free and then uses a discount offer or deal to convert that lead into a customer almost immediately.
This is the kind of funnel that I have, since I can create buyers really quick. Best Travel Affiliate Programs 2014
Most Important Elements of a Landing Page
After asking several questions to experts on the important elements of a landing page, this is a list of answers I received:
The first expert stated that these would be the most important elements of a successful landing page:
Showing social proof
Don’t sell features, sell benefits. How can this help them?
Including a call to action
Try to get someone’s email address, by offering them something up front. Much like the fish bowl funnel.
Provide them up front comfort by letting them know that you will not send them spam, nor sell their email
Another expert noted that he has seen a pattern of two things missing…
First, you want to make sure that the only action a user can take is the one you want him or her to. Remove links to other web pages, social media sites, etc. and make the primary call-to-action attractive and easy to see.
Secondly, add some social proof to your landing pages to build trust. You want the visitor to feel that you are a credible person/company. Providing some testimonials, or possibly some logos will give the user this feeling.
Another expert mentioned that you should provide so much value, that the user wants to print it off or save it.
He also mentioned to make your offer appealing to a matter that is urgent. I agree, if you have an urgent problem, you’re likely to see higher conversion rates.
A 4th expert suggested that you want to remove friction with your sales funnel, and at the same time increase the value that you provide. This keeps the visitors moving through your funnel.I have great news concerning this; Clickfunnels is excellent of doing exactly that.
Another important thing to note, is that you want to break your funnel up into small steps, and not just look at it as a whole.
A lot of people tend to over-optimize the top of the funnel and worry about the total number of leads instead of maximizing the middle and end of the funnel. Clickfunnels has a fix to this issue. They offer order bumps and upsells, as well as following up with your leads in a sequence of emails. Best Travel Affiliate Programs 2014
Which Funnels Make the Most Money?
I get asked this question a lot and there’s no real answer. Whichever funnel earns you the most money, is the funnel that’s working. If your funnel provides an amazing offer while maximizing your customer value, all while making your business a profit, then it’s safe to say that your funnel is working.
I am not saying that the first funnel that you create will earn you success. Being realistic, it’s probably not going to. Like anything in life, you need to practice and develop your skill. Work is involved. Some people work for months or even years before they get the success they deserve. However, it’s well worth the effort.
The reason that ClickFunnels is so awesome is because it allows you to fail really quickly. What I mean by that is you can create funnels quickly, launch them, and test them much quicker than if you were creating them manually from scratch. It is a big jump start in other words.
If you have a limited budget right now then you need to focus on speed, which ClickFunnels can help you with. You can start testing ideas., as soon as you pay for Clickfunnels. You are going to need to create some really good content, that is helpful and answers questions. Then use your outreach to get it in front of people. You can write blog posts, get active on social media, whatever it takes to get people to the top of your funnel.
What is the Cost of Clickfunnels?
As of this writing, ClickFunnels offers two plans, the basic account and the enterprise account, also known as the Etison Suite. The standard plan is $97 a month, while the Etison suite will set you back $297 a month. If you are wanting to get your feet wet, or will not require more than 20 funnels, the $97 a month plan will work perfect for you. Most likely you will not need the Etison suite unless you are a large company. Anyway, I’ve uploaded a chart comparing the different plans below…
Do Autoresponders Integrate with Clickfunnels?
Absolutely. This was one of the questions I first had myself when considering Clickfunnels. I use Drip and wanted to make sure that they would work together. Fortunately, they do! ClickFunnels currently integrates with the following services:
- Active Campaign
- Constant Contact
- Drip (yay!)
- HTML Form
- Mad Mimi
If you do not see your providers name above, simply reach out to Clickfunnels and support and ask if they are supported.
I also want to note that ClickFunnels DOES integrate with PayPal and Stripe, which is pretty important if you’re looking to get paid.There are many other ways to get paid other than these two, and Clickfunnels integrates with most of them without issue. Best Travel Affiliate Programs 2014
Need Another Reason to Consider Clickfunnels?
For every funnel that you create, Clickfunnels will donate $1 to World Teacher Aid, to educate children in Kenya. This company really has done awesome things for many, many people.
After your 14 day free trial, if you decide to sign up for Clickfunnels:
Simply send me your email, and the address in which you would like the book to be mailed to.
If you would like to consider giving Clickfunnels a test run, you can grab your 14 day trial below.