If you’ve been involved with internet marketing for any length of time, you’ve probably heard of ClickFunnels by now.
I’ve seen their stuff all over the web and I was curious for a long time. I was hesitant to try them. But, once I did it blew my mind.
If you are looking to learn how to quickly build a funnel, or multiple funnels, then Clickfunnels is for you.
What is Clickfunnels?
Clickfunnels is a platform meant to help you not only create more leads, but make more conversions also. Have a look here.
It does this by creating a sales funnel; a series of pages that people navigate through in order to purchase a product. If you do it right, sales funnels can be extremely effective. Fortunately, ClickFunnels helps you do it right.
Here is a brief overview of Clickfunnels:
It is both a sales page designer, and a landing page, with several templates to choose from. And not only does it come with page templates, but it has entire funnel templates.That’s the cool part. There are literally funnel templates that have been tested and proven to work. With these templates, Clickfunnels makes it easy to get up and running.
Another cool feature of Clickfunnels, is that the system can handle all of the billing inside the platform.It’s as easy as linking a Stripe account, and you can sale straight through your sales pages.
You don’t have to know how to code or anything. This is all done for you. You simply tweak things to where you want them to be, and you’re good. Best Affiliate Programs On Clickbank
How it Works
Step 1: Pick which sales funnel that you plan to use
First thing you have to do, is choose the type of funnel that is built to work with your product or service. Clickfunnels is designed for many different industries. Some of these include Ecom, B2B, consulting, retail, network marketing etc..
You also have the ability to choose what type of funnel that you would like to use. Some funnels can generate leads, while others can sell a product. So if you’re a consultant who wants to generate leads, all you have to do is select “consultant” for your industry and “generate leads” for your type of funnel. It’s that easy.
Clickfunnels is made for the following specific groups of users…
- Coaches and/or Consultants
- Public Speakers
- Service Based Businesses
- Supplement Company owners
- Local businesses (like dentists, insurance salespeople, lawyers, chiropractors, and more)
- Retail and ECom businesses
So whether you’re a solopreneur or big business owner, Clickfunnels provides you with all that you need to market your products to your leads, and make sales.
Step 2: Choose your preferred page designs.
Once you’ve chosen your sales funnel, you just choose the style of page that you like the best.
Again, there is no coding that you have to do. It is only a matter of picking and choosing what you like best.The designs are great. Professionals would most likely charge thousands of dollars for them.
Step #3: Make your page modifications
This is where you just put in your name, offer, information, etc. This is the step where you do all of your funnel customization. Some examples of customizing would be adding an image, a headline, a list, and so on.
After that, you just set the funnel to go live and you’re done.
If you are needing some ideas, below are some of the more popular sales funnel examples.
Free Plus Shipping Book Funnel
This particular funnel is a book giveaway funnel. However, inside the funnel there are upsells and product offers along the way. And even if someone doesn’t buy anything else from the funnel, you’ve still got an extra email address on your list. Best Affiliate Programs On Clickbank
Russell Brunson has several book offer funnels:
Client Generation Funnel for Coaches/Consultants
The purpose of this funnel is to get someone on a strategy call. During this process, you want to land them as a new client for your coaching or consultation business.
There are 4 steps to this type of funnel:
Present a valuable offer, such as a PDF or free video training.
Deliver on that training by actually helping the people get results. Offering results in advance establishes trust.
Offer an application for people to fill out, to see if they would fit with your business.
Book the call with the coaching/consulting prospect.
With a funnel set up for this process, it is so much more efficient and effective.
Fish Bowl Funnel
I like this funnel because it is a no fluff straight to the point type of funnel. This is a funnel that instantly gives someone a freebie, then follows with a discounted offer. This type of funnel is set up for quick conversion.
It’s the one that I personally use the most and I recommend it because it can help you quickly create a list of buyers. Best Affiliate Programs On Clickbank
Most Important Elements of a Landing Page
I asked several experts (whose privacy I will respect) what they felt was the most important elements of a landing page was. Here are some of their answers…
One well known expert suggested that the most important elements would be:
Showing social proof
Don’t sell features, sell benefits. How can this help them?
Including a call to action
Offering something in exchange for an email (like the fishbowl funnel)
Making it clear that you won’t spam or sell their information
Another expert noted that he has seen a pattern of two things missing…
First, you want to make sure that the only action a user can take is the one you want him or her to. Remove links to other web pages, social media sites, etc. and make the primary call-to-action attractive and easy to see.
The second thing is, to try and gain some trust from the start. How? By adding some social proof onto your landing pages. You want the visitor to feel that you are a credible person/company. Providing some testimonials, or possibly some logos will give the user this feeling.
The 3rd expert stated that you want to give so much value for free, that users are drawn to want to save your stuff, or perhaps print it out.
He also emphasized that you want your offer to appeal to a sense of urgency. I agree, if you have an urgent problem, you’re likely to see higher conversion rates.
Another expert suggested that you want to increase your value as you remove any friction. What this does is keep users moving through out your funnel. This is a core principle of a great funnel.Fortunately, ClickFunnels is great for stuff like this.
One important thing to consider, is that you want your funnel broken down into small steps.
A lot of people tend to over-optimize the top of the funnel and worry about the total number of leads instead of maximizing the middle and end of the funnel. ClickFunnels solves this problem because it has the ability to offer order bumps and upsells, as well as follow up with your leads through an email follow-up sequence. Best Affiliate Programs On Clickbank
Which Funnels Make the Most Money?
I get asked this question a lot and there’s no real answer. Whichever funnel earns you the most money, is the funnel that’s working. If you can provide value, paired with an amazing offer while being profitable, then your sales funnel is working just fine.
I am not saying that the first funnel that you create will earn you success. Being realistic, it’s probably not going to. Just like life in general, practice makes perfect. Work is involved. Some people work for months or even years before they get the success they deserve. However, it’s well worth the effort.
This may sound weird, but one of the best things about Clickfunnels is that it quickly teaches you what NOT to do. What I am saying is that you can create and launch your funnels fast and test them. Then make changes much faster than building everything from the ground up. It is a big jump start in other words.
If you have a limited budget right now then you need to focus on speed, which ClickFunnels can help you with. As soon as you pay for Clickfunnels, you can start testing ideas. You are going to need to create some really good content, that is helpful and answers questions. Then use your outreach to get it in front of people. You can write blog posts, get active on social media, whatever it takes to get people to the top of your funnel.
What is the Cost of Clickfunnels?
There are twoways that you can purchase Clickfunnels. You can opt for the standard plan, or go with the Enterprise edition, AKA the Etison Suite. The standard plan is $97 a month, while the Etison suite will set you back $297 a month. If you’re just an individual who is looking to create a few funnels (up to 20) then the basic plan is right for you. Unless you’re a big company, chances are you won’t need the enterprise plan. Anyway, I’ve uploaded a chart comparing the different plans below…
Do Autoresponders Integrate with Clickfunnels?
This is a valid concern, and one that even I had at first when consdering Clickfunnels. I use Drip and wanted to make sure that they would work together. Fortunately, they do! ClickFunnels currently integrates with the following services:
- Active Campaign
- Constant Contact
- Drip (yay!)
- HTML Form
- Mad Mimi
If you do not know for sure rather your service is supported, simply reach out to Clickfunnels support.
I also want to note that ClickFunnels DOES integrate with PayPal and Stripe, which is pretty important if you’re looking to get paid.These are not the only two that integrate with Clickfunnels. They are just the most popular ones, so I chose to let everyone reading know. Clickfunnels works well with most payment systems all in all. Best Affiliate Programs On Clickbank
Need Another Reason to Consider Clickfunnels?
For every funnel that you create, Clickfunnels will donate $1 to World Teacher Aid, to educate children in Kenya. This company really has done awesome things for many, many people.
After your 14 day free trial, if you decide to sign up for Clickfunnels:
Simply send me your email, and the address in which you would like the book to be mailed to.
If you would like to consider giving Clickfunnels a test run, you can grab your 14 day trial below.