If you’ve been involved with internet marketing for any length of time, you’ve probably heard of ClickFunnels by now.
For a long time I would see their stuff, and I have to admit I was curious. I was even a little skeptical. Then I tried their service and I was blown away.
If you are wanting to learn how to build funnels, to generate more money for your business, then Clickfunnels is the software for you.
What is Clickfunnels?
ClickFunnels is an online platform with a lot of cool features that are all geared towards generating leads and increasing conversions. Take a look here.
It accomplishes this by creating a funnel. Which is when a user will enter their information, and go through a series of pages to buy something. If you do it right, sales funnels can be extremely effective. Fortunately, ClickFunnels helps you do it right.
Here’s what it does…
It’s like a landing page and sales page designer in one; offering a slew of different templates. And not only does it come with page templates, but it has entire funnel templates.That’s the cool part. These funnel templates have proven to be extremely effective, and offer high conversions. ClickFunnels makes it easy to just plug and play.
Another awesome feature of Clickfunnels, is how the system can handle all of the billing from inside of it.All that is required is that you link a Stripe account. You can then sell your products directly through your sales pages.
You do not have to have any coding knowledge. This is all done for you. You just tweak and edit to get it just right and you’re good to go. Best Affiliate Programs No Website
How it Works
Step #1: Pick your sales funnel
First thing you have to do, is choose the type of funnel that is built to work with your product or service. Clickfunnels is designed for many different industries. Some of these include Ecom, B2B, consulting, retail, network marketing etc..
You also have the ability to choose what type of funnel that you would like to use. Some funnels can generate leads, while others can sell a product. So as an example, you can choose “consultant” as the industry that you are in. Then choose “generate leads” for the funnel type.
Clickfunnels is made for the following specific groups of users…
- Coaches and/or Consultants
- Public Speakers
- Service Based Businesses
- Supplement Company owners
- Local businesses (like dentists, insurance salespeople, lawyers, chiropractors, and more)
- Retail and ECom businesses
So whether you’re a solopreneur or big business owner, ClickFunnels will give you everything you need to market, sell, and deliver your products to your leads and customers.
Step 2: Pick the page designs.
After you pick your funnel, you then pick whichever page style that you like.
Again, there is no coding that you have to do. It is only a matter of picking and choosing what you like best.The designs are great. Professionals would most likely charge thousands of dollars for them.
STEP 3: Modify the page
This is where you add your personal information, details about what you’re offering. This is the step where you customize the funnel to the way you want it. You can do things such as adding photos, headlines, bullet lists, etc.
After customizing, simply make the funnel live, and you’re finished.
Below are some examples of more popular sales funnels.
Free Plus Shipping Book Funnel
This particular funnel gives away books, only asking for shipping cost. The way this can be done, is by offering more products and upsells inside the funnel, that a certain percentage will purchase. In the event that someone does not buy any product, their email is still added into your email lists for future offers. Best Affiliate Programs No Website
Russell Brunson has several book offer funnels:
Client Generation Funnel for Coaches/Consultants
The way this funnel works, is that you want to get the person to book a strategy call. With the hopes of them ending up as a client at the end.
This funnel is a simple 4 step process:
Give great value up front for free, such as an E-Book or Free video.
Deliver on that training by actually helping the people get results. Offering results in advance establishes trust.
Get the lead to submit an application, to see if they would fit with your business.
Book your strategy call with the lead.
With a funnel set up for this process, it is so much more efficient and effective.
Fish Bowl Funnel
I like this funnel because it is a no fluff straight to the point type of funnel. This is a funnel that instantly gives someone a freebie, then follows with a discounted offer. This type of funnel is set up for quick conversion.
It’s the one that I personally use the most and I recommend it because it can help you quickly create a list of buyers. Best Affiliate Programs No Website
Most Important Elements of a Landing Page
After asking several questions to experts on the important elements of a landing page, this is a list of answers I received:
The first expert stated that these would be the most important elements of a successful landing page:
Provide social proof
Sell the benefits of a product, not the features of it
Including a call to action
Offering something in exchange for an email (like the fishbowl funnel)
Provide them up front comfort by letting them know that you will not send them spam, nor sell their email
Another very successful entrepreneur stated that he often seen 2 things missing…
The first thing is, to make the call to action button the users only option. You do this by removing any external links to other pages, rather web or social media.
The second thing is, to try and gain some trust from the start. How? By adding some social proof onto your landing pages. You want the visitor to feel that you are a credible person/company. Providing some testimonials, or possibly some logos will give the user this feeling.
Another expert mentioned that you should provide so much value, that the user wants to print it off or save it.
He also mentioned to make your offer appealing to a matter that is urgent. I can’t help but agree. If your problem is urgent, this will bring on higher conversion rates.
A 4th expert suggested that you want to remove friction with your sales funnel, and at the same time increase the value that you provide. This keeps the visitors moving through your funnel.I have great news concerning this; Clickfunnels is excellent of doing exactly that.
One important thing to consider, is that you want your funnel broken down into small steps.
Many people focus too much on the beginning of the funnel to get leads. They completely overlook the importance of the middle and end of the funnel. ClickFunnels solves this problem because it has the ability to offer order bumps and upsells, as well as follow up with your leads through an email follow-up sequence. Best Affiliate Programs No Website
Which Funnels Make the Most Money?
I get asked this question a lot and there’s no real answer. Whichever funnel earns you the most money, is the funnel that’s working. If you can provide value, paired with an amazing offer while being profitable, then your sales funnel is working just fine.
I am not saying that the first funnel that you create will earn you success. Being realistic, it’s probably not going to. Like anything in life, you need to practice and develop your skill. It requires a lot of work. Some work for months on their funnels. But, in the end it is well worth it.
This may sound weird, but one of the best things about Clickfunnels is that it quickly teaches you what NOT to do. What I am saying is that you can create and launch your funnels fast and test them. Then make changes much faster than building everything from the ground up. It is a big jump start in other words.
If you have a limited budget right now then you need to focus on speed, which ClickFunnels can help you with. You can start testing ideas., as soon as you pay for Clickfunnels. You will need to create some awesome content, that people can really benefit from. Then use your outreach to get it in front of people. You can do this by posting on social media, or blogging etc. Whatever way helps get leads into the top of your funnel.
What is the Cost of Clickfunnels?
As of this writing, ClickFunnels offers two plans, the basic account and the enterprise account, also known as the Etison Suite. The standard plan is $97 a month, while the Etison suite will set you back $297 a month. If you’re just an individual who is looking to create a few funnels (up to 20) then the basic plan is right for you. Unless you’re a big company, chances are you won’t need the enterprise plan. You can look below and see the differences between the two plans….
Do Autoresponders Integrate with Clickfunnels?
This is a great questions and it’s one of the concerns I had when I first started looking at ClickFunnels. Clickfunnels integrates with the major email services below:
- Active Campaign
- Constant Contact
- Drip (yay!)
- HTML Form
- Mad Mimi
If you do not know for sure rather your service is supported, simply reach out to Clickfunnels support.
I do want to add that Clickfunnels will integrate with Paypal and Stripe, if you are looking to sell and get paid from your funnels.There are tons of payment option gateways (aside from PayPal and Stripe) and ClickFunnels works really seamlessly with most. For brevity’s sake, I couldn’t list them all here. Best Affiliate Programs No Website
Need Another Reason to Consider Clickfunnels?
For every funnel that you create, Clickfunnels will donate $1 to World Teacher Aid, to educate children in Kenya. This company really has done awesome things for many, many people.
After your 14 day free trial, if you decide to sign up for Clickfunnels:
Simply send me your email, and the address in which you would like the book to be mailed to.
If you would like to consider giving Clickfunnels a test run, you can grab your 14 day trial below.