WP Engine: My Pros and Cons of WP Engine Hosting Wpengine Email Ip Domain
WP Engine is a Managed WordPress Hosting service based in Austin, TX. They were one of the (if not the) very first companies to supply handled hosting services specifically for WordPress. Wpengine Email Ip Domain
While they have a lot of competitors in both the basic hosting and handled WordPress hosting verticals, they are still the market leader in many methods -and they have broad name acknowledgment and innovative features.
With the growth of both self-hosted WordPress and site home builders, the hosting market has actually become a super-confusing place.
I wrote an entire post about WordPress Hosting vs. Web Hosting. But here’s the brief variation: They all differ in services offered. Some just have WordPress-trained tech support. Some offer services such as server-side features and staging for WordPress.
And after that there’s a separate level of managed WordPress Hosting where you are not truly purchasing hosting per se, however rather services to keep your WordPress install live. Essentially, a Managed WordPress Hosting service provides a menu of services customized to WordPress at a higher cost point, so that the website owner can focus less on speed + security and more on the site material + functionality.
Every competitor in the Managed WordPress Hosting has a different offering. And there is no standardized “menu” of choices, however as a whole, they all take on conventional shared Linux hosting offerings and tailored WordPress hosting choices.
Either way, that’s the field where WP Engine plays. It’s complicated, yes, but it is necessary to understand prior to making apples to oranges contrasts.
There are a great deal of WP Engine reviews online, usually with user-generated evaluations based upon anecdotes and individual experience. That’s great however I take a various technique. This evaluation will look at the pros + cons of WP Engine in the context of all webhosting alternatives to see who it is a “best fit” for. Wpengine Email Ip Domain
I have actually used WP Engine for different tasks since 2012. I don’t use them for my main sites today (see conclusion), however I do have an existing client on WP Engine who absolutely loves them. Here’s my WP Engine review structured as advantages and disadvantages.
Disclosure: I get referral fees from any companies pointed out. All data & viewpoint is based upon my experience as a paying consumer or expert to a paying consumer.
Pros of WP Engine
To start, WP Engine does practically measure up to its pitch on its homepage where they guarantee “stunning speed, effective security, and best-in-class customer care.” Here is their discount pitch video:
They primarily target websites that are moving from other hosting companies (ie, customers dissatisfied with current hosting).
Here are some of the big advantages that I’ve seen as a customer & consultant to a customer. Wpengine Email Ip Domain
Speed and Performance
There are a lot of variables that go into site speed, however the general rule is that the more intricate your site is, the more complicated the services to speed become.
From the box, WordPress is relatively lean and fast. If you are running a mostly text website with a couple of standard plugins and a couple of small images, you’ll be great with an affordable shared hosting plan from somebody like InMotion, HostGator or Bluehost.
But few site owners keep their WordPress install lean. There’s typically extra plugins, custom-made style files, great deals of images, widgets, advertisements, types and more.
All these functions integrated with good levels of traffic can begin to slow down your WordPress install.
But a slow website doesn’t imply that you need a bigger, much better server. It does indicate that you need to get smarter about speed. In some cases it’s as basic as getting a more powerful server, however sometimes it’s more about caching certain resources in a particular order and optimizing your files. Simply puts, it gets complex.
Picture you are trying to transport a trailer with a pickup. Imagine your trailer keeps getting heavier. It’s pointless to keep grumbling that your truck is not big enough when you may simply need to get rid of the emergency brake, set up a turbocharger, revitalize the transmission fluid and combine your load.
The point is that WordPress requires assistance to stay fast as you grow. There are lots of options … however either you or a designer should implement them.
That’s where managed WordPress hosting comes in. WP Engine looks after (almost) all speed issues. They have personalized servers with extremely aggressive caching as well as more advanced “stack” than a common webhosting. They likewise have trained support who will go into your WordPress install and determine the specific chokepoint to get your website moving. Wpengine Email Ip Domain
They don’t even permit caching plugins on their installs since they have such a tailored caching setup.
The interesting thing is that even unoptimized WordPress sets up still do well on their platform because their platform does the extra work.
Here’s the speed test for among my clients on WP Engine (who has a puffed up style, extra scripts, too many uncompressed images, to name a few things):
Note the Time To First Byte and the Start Render numbers. That determines how rapidly the server returned enough information to begin loading the page.
It’s nice to have that kind of speed right from package, and have it stay that method no matter how huge or complex the site gets.
*Note that the other point here is that if you are consumed about speed, you can get even much better numbers with WP Engine than you may get with other services given that you are free to concentrate on speed elements that you can easily control like image compression, usage of scripts, etc.
. The last observation on speed, WP Engine not just offers an incorporated CDN, however they likewise supply global data centers in case your audience is primarily in Asia and/or Europe. Wpengine Email Ip Domain
If you are trying to get top speeds without messing with layered caching plugins ” the WP Engine does exactly that.
Customer Support Wpengine Email Ip Domain
Customer support has been a core part of WP Engine’s pitch since they wased established. After all, they are truly selling more of a service (ie, handled hosting) than a product (ie, hosting). It makes sense for them to place a huge emphasis on support.
Here’s a screenshot from one of my very first contacts with support back in 2012:
Look at the response|reaction|action} time, that wasn’t an autoresponder either.
Now, the business has actually grown & altered a lot since then. They went through a stretch where they were getting a great deal of criticism about over-promising on support.
That said, the tough feature of client support is that so much of the judgment is anecdotal. Everybody has a story, however you never ever know if the story is due to the fact that they spoke to the one rockstar-vs-rookie having an awesome-vs-terrible day. Like I mention in every hosting evaluation, the vital part is to see if a company treats support as an investment or a cost.
I like to search for gain access to, systems, and understanding, all 3 need a financial investment of loan, time and expertise.
Based upon my recent interactions and research, they are doing much better hitting all 3 boxes. They keep a variety of support channels (including phone for non-Basic plans). They have a fast, trackable ticketing system and are available all over on the website through chat.
Based upon their tutorial videos and comprehensive knowledgebase, they tick the understanding box. Every support that I or my client has engaged with really knew the great workings of WordPress and has actually been able to problem-solve on the fly.
The most impressive (yes, this is anecdotal, however still) experience was a three-way call between my client, myself and WP Engine during my client’s transition to HTTPS/ SSL. The rep was not just able to obtain on (and remain on) the phone, however he was able to expertly help us “flip the switch” quickly in addition to taking care of several issues (ie, submitting a non-HTTP sitemap and repairing insecure image links) within WordPress for us. Wpengine Email Ip Domain
I make certain that WP Engine still has support problems,particularly due to the fact that their custom platform puts a great deal of pressure on fast, available support (as I’ll display in the downsides). However they seem to know that support is core to their value and do make the needed financial investment.
WordPress now powers over a quarter of the entire Internet. That means that it is a prime target for hackers & malware distributors.
However there is absolutely nothing inherently insecure about WordPress that is not an issue with all software. WordPress has the benefit of being open-source with a large neighborhood releasing updates & screening vulnerabilities.
If you run your own WordPress set up, the security fundamentals are fairly straightforward:
- Keep your install & all your plugins updated
- Only install files from reputable creators
- Run a security plugin to lock down the most common brute force attacks
- Keep a backup for when things go wrong
* Aside, I utilize JetPack for the last 2. It’s made by & powered by Automattic, the commercial arm of WordPress.
You’ll discover that despite the fact that security on WordPress is straightforward, the duty is still on you to keep things secure. Much like having a deadbolt does nothing if you don’t lock it, keeping your site safe and secure is still ultimately on you.
And like speed & efficiency, WP Engine generally takes all those finest practices and does them for you. They run automated backups to keep everything off-site & all set to roll back if something occurs. Because you technically have an “set up” on their server (instead of an account), they tackle a great deal of security issues worldwide on the server level.
WP Engine also works closely with leading security firms on code reviews in addition to running their own group. They also make the warranty that if you’re hacked, they look after it for free.
I personally have never been hacked on my primary/ or secondary websites (knock on wood), however have assisted customers who have actually been. It’s discouraging, laborious & an usually expensive circumstance (even if you are utilizing a service like Sucuri). Having an expert security group take care of your WordPress install is a huge pro in my book. Wpengine Email Ip Domain
Pricing on Value
WP Engine is not low-cost. Their Start-up plan is $35/mo and includes a single install and just as much as 25,000 visits each month.
For benchmarking, you can get a powerful, reputable VPS (ie, your very own not-shared server) for the same rate from InMotion. And if you are just beginning with a single domain, you can get a shared hosting plan from Bluehost for just a couple dollars per month.
Both of which permit more storage & more check outs (ie, basically as lots of as you can deal with) than WP Engine. I have actually run sites that have had 60k check outs each month on a shared server. I have actually likewise run dozens of small WordPress sites off a low expense shared hosting.
But I’ll cover that pricing disadvantage in the cons of WP Engine, however here’s the important things.
For some site owners, if you break out WP Engine by overall worth & consider your own (or your developer’s) time, their pricing is incredible.
Simply running WordPress updates every month & QA’ing your setup can take around Thirty Minutes monthly. If your (or your dev’s) services are billed at $50 (or more)/ hour, then that’s WP Engine’s entire monthly charge right there.
If you lose any check outs due to downtime from a bad plugin upgrade, then that could be WP Engine’s entire monthly fee right there.
If you do a hot-fix (ie, you don’t use a staging location) on your PHP code, and knock your website down … then that might be WP Engine’s entire month-to-month fee right there.
Losing visitors due to speed issues or downtime costs lost income.
Furthermore, premium security can cost about $16/month minimum. Not to mention any individual or developer time fixing concerns.
Generally, if your time is much better assigned far from technical concerns, then WP Engine makes a great deal of sense on worth. As a handled WordPress hosting service, that’s truly their thing. Hosting services are a financial investment rather than a cost.
Which sort of value-based rates segues into another pro for WP Engine, their focus on their core markets. Wpengine Email Ip Domain
Like I stated at the beginning, WP Engine isn’t for everybody. There are 3 kinds of consumers that WP Engine seems to be a suitable for. For those 3 kinds of customers, WP Engine has a strong focus with lots of tools & focus for each.
From their backend process, the very first client type seems to be WordPress developers and designers who wish to focus on development & design without dealing with hosting maintenance, and have clients who have some budget plan. The designer/dev develops the site straight in WP Engine’s staging environment, releases the site, then hands the site over to their client.
The designer can guarantee their customer that WP Engine deals with the hosting, security & speed. There’s little requirement for a continuous fundamental site maintenance. For this market, WP Engine has interesting tools consisting of staging, git push, site migration and transferable installs.
The 2nd client type is the growing website owner who is frustrated at needing to handle technical growth headaches. They have actually outgrown their shared hosting and have to move to a better host.
They’re also developed enough that they have some budget plan for managed services. WP Engine has tools like the automated migration tool & customer support to make that procedure occur. The phone support is a crucial factor, especially having the ability to “simply call WP Engine an have them fix it.”
The third customer type is a start-up website owner that has the budget and desires a long-term platform that they can grow with. They are comfy learning WP Engine’s special backend and intend on introducing a near-complete website all at once.
They don’t have any prior habits or customs brought over from previous hosts or websites. Once again, for this market, WP Engine has the scalable features, consumers, and support that they can make promises and offer support to win & keep this type of client.
With these kinds of customers, WP Engine understands how & where they are coming from, numerous of the improvements they make are focused on these markets (ie, the Git push functionality), rather than mass-market improvements like knowledge-bases, intuitive backend, etc.
This advantage resembles WP Engine’s market focus, however it’s really worth calling out in this evaluation revision. Wpengine Email Ip Domain
WP Engine stands out not only on existing functions however also on producing new, innovative hosting functions. Every version of WordPress 4 has actually presented brand-new developer features that WP Engine has actually been able to incorporate.
Even basic web advancement finest practices have actually altered radically given that I started observing the industry *. WP Engine has created tools to match.
* I’m an SEO/ online marketer by trade. I understand sufficient web advancement to incorporate best practices into execution & tasks with developers.
Here’s a screenshot of WP Engine’s Git Push setup that has been around for more than 2 years.
Even for non-developers like me, WP Engine has one-click staging areas to allow even DIY siteowners to get away from “cowboy coding” into proper web development best practices.
There are too many other specifics here to name, but in general, WP Engine has a strength in rolling out new, useful hosting features.
Cons of WP Engine
Similar to any service, WP Engine is not the very best suitable for everybody. There are lots of WP Engine grievances around the Internet. Some are anecdotal. Some are hyperbole (ie, SEOs grumbling about dev sites). And numerous stand since they simply aren’t a suitable for everybody. For all their awesomeness in some areas, they have some cons which keep them from being a good suitable for some customers. I do not utilize them for this site due to the fact that I do not require much of their features and I’m comfy “putting pieces together” w/ my InMotion VPS setup. Wpengine Email Ip Domain
All that stated, here are some of the larger picture downsides of utilizing WP Engine.
Initial and Ongoing Complexity
To achieve the speed, security, and scale they assure, WP Engine does things differently. And that distinction can be rather made complex– specifically if you have just sufficient experience with hosting environments to be dangerous.
Their backend setup has improved. It’s cleaner, however it’s still customized. It’s absolutely nothing like a standard cPanel hosting backend. Unlike numerous hosting companies, they likewise don’t offer DNS nameservers.
Even if all the functions exist, the distinct backend can cause some designers making mistakes ranging from annoying redirect loops to replicate content concerns to leaving the dev website open to the general public or just not making it possible for the functions you’re buying.
If it weren’t for amazing support, I believe they ‘d lose more novice clients than they already do.
Like numerous customized platforms, it makes sense once you overcome the knowing curve. However WP Engine’s onboarding is very developer-focused & stays so exception-focused that they never ever discuss finest practice for the general user. Wpengine Email Ip Domain
Here is their video on pressing your site live –
I have actually established my share of sites from platforms to custom hosts to cPanel hosting websites, however I needed to view that video multiple times to make sure I was pointing the right A record/ CNAME to the right IP address.
Once again, if you remain in WP Engine’s core markets, the custom backend isn’t really going to be a substantial offer (as soon as you surpass the learning curve). But for most, you’ll likely get to learn very first hand about WP Engine’s support team.
But here’s the important things.
WP Engine never ever really stops being wacky and complex. In their knowledgebase, they have a variety of website lists to help repair all sorts of concerns.
And ” if you did not setup your DNS exactly how they’ve recommended ” your site could go down at any time.
Once again– they have reasons that they do all this. And in most cases, support will simply look after everything.
But, you still do not get to set & forget your site. Sure, you don’t technically do not have to get into the weeds of a server panel. In numerous hosting cases (ie, a managed VPS), you do not need to do it anyway, and when you do, the knobs and buttons are familiar. Wpengine Email Ip Domain
WP Engine’s proprietary setup cuts both ways in terms of decreasing & increasing complexity.
This con is likewise associated with WP Engine’s unique setup. In order to run their architecture along with possible, all the installs on their platform have to be somewhat uniform.
They have to have predictable plugins; predictable visitor patterns; predictable use cases. Every hosting business has guidelines (or very real physical limitations), but WP Engine goes a bit additional to specify exactly what you can and can’t have on your WordPress install in addition to tiered overage prices to discourage seasonal traffic spikes and local storage use.
They do ban specific plugins & admin behavior for good reasons, however those bans limit versatility and experimentation if your website could handle it.
For instance, Yet Another Related Post Plugin is a typical plugin. It’s resource intensive, however on smaller sized websites, it does the job well. It’s not allowed on WP Engine. That’s not good or bad always. However it does make WP Engine less flexible and open to experimentation compared to running a shared or VPS server.
The way their rates is structured allows for less adaptability too. It’s a positive that they will manage all the traffic you can send, but it’s likewise costly to pay based on a number of gos to.
If you are running a big launch; are a seasonal business; or just want to drive a surge of traffic to your site, you’ll need to element extra hosting expenses into the mix. That puts a cap on how versatile you wish to be with your marketing.
If you are running a lean cached site on a VPS server, you can deal with a lot more traffic than WP Engine would allow on an Individual or Business. And this point goes even more if your site requires numerous plugins for full functionality.
The exact same chooses storage. With WP Engine, you are spending for performance, not for storage. So if you are seeking to use a server for media storage … that use case is out.
In addition, you cannot really do automatic email marketing campaigns from WP Engine. This was something that my client got called for & ended up needing to do an agonizing migration to another email service provider mid-campaign.
In either case, that point segues into the last con I discovered with WP Engine, their pricing based on functions.
Pricing on Features and Usage
With WP Engine, you are normally paying for performance & not needing to think too much about upkeep, security & speed. If you look at WP Engine’s prices based on the functions you’re getting, you truly don’t get a great deal.
And if you are the type who will think about your site’s health anyway (ie, keeping WordPress upgraded and usually logging in frequently), you’ll likely be paying for “management” that is unnecessary. Wpengine Email Ip Domain
Numerous shared hosting servers can manage the very same traffic numbers as WP Engine and cost a fraction of the cost. My personal site (operating on a shared hosting strategy from HostGator with fundamental caching) handled more than 15,000 sees in a 24 hour period when a post of mine went viral.
And if you are running a trustworthy VPS, you can certainly deal with a lot more for much less.
They are fairly transparent about how they count check outs, but it can still be rather a surprise for “little” website owners how rapidly they can enter the $290 each month tier.
And as pointed out previously that doesn’t even consist of a number of the functions you do not get with WP Engine’s strategies. You cannot run any e-mail from your servers. You have low limitations on local storage. Anything above the limits needs additional costs & technical implementation of Amazon cloud services.
And most importantly for me, you are restricted on your installs. If you have a couple of side projects or low-traffic test sites, you have to factor those into the price. You cannot utilize them to spread out the cost of your strategy,especially if you are hitting your visitor cap rather than your install cap.
If you are seeking to spend for hosting: ie, a server that will hold & dish out your website files, WP Engine is an expensive option, particularly compared to other non-managed hosting options.
Like any service, it’s not about exactly what is best total, but what is best for you based upon your goals, spending plan, resources & practices.
If you are in exactly what I think of as WP Engine’s core markets, they use a terrific service with a strong item. Their rates is competitive in the Managed WordPress Hosting area, and they provide more features than “WordPress hosting” plans from other hosting brand names. Their feature-set is unmatched for savvy DIYers, WordPress site developers and/or high-traffic sites that do not wish to fret about hosting problems.
If managed hosting is a fit for you, then go check out WP Engine’s strategies here.
They do a 60-day money-back assurance. So do a test install and see what you consider their backend. Be sure to talk w/ support & sales.
If you’re outgrowing your current host & want more liberty/ much better prices than WP Engine, check out InMotion Hosting’s VPS alternative. I have actually valued their balance of instinctive backend & responsive customer care.
And lastly, if you are more baffled than ever, go take my WordPress hosting quiz. I put all these aspects into an enjoyable, Buzzfeed-esque quiz to streamline things. Wpengine Email Ip Domain