If you’ve been involved with internet marketing for any length of time, you’ve probably heard of ClickFunnels by now.
For a long time I would see their stuff, and I have to admit I was curious. I wasn’t sure if I should buy into the hype or not. But once I gave Clickfunnels a try, I was amazed.
If you are wanting to learn how to build funnels, to generate more money for your business, then Clickfunnels is the software for you.
What is Clickfunnels?
Clickfunnels has a ton of features, meant to help you get more leads, and also increase your conversions. Have a look here.
It accomplishes this by creating a funnel. Which is when a user will enter their information, and go through a series of pages to buy something. If you do it right, sales funnels can be extremely effective. Fortunately, ClickFunnels helps you do it right.
Here is a brief overview of Clickfunnels:
It’s a landing page and sales page designer with tons of templates. And not only does it come with page templates, but it has entire funnel templates.That’s the cool part. There are literally funnel templates that have been tested and proven to work. ClickFunnels makes it easy to just plug and play.
Another cool feature of Clickfunnels, is that the system can handle all of the billing inside the platform.It’s as easy as linking a Stripe account, and you can sale straight through your sales pages.
You don’t have to know how to code or anything. This is all done for you. All it requires you to do, is some simple tweaking. Best Affiliate Programs For Mobile Apps
How it Works
Step #1: Pick your sales funnel
First thing you have to do, is choose the type of funnel that is built to work with your product or service. ClickFunnels lets you choose from a list of industries like retail, ecommerce, B2B, consulting, networking marketing, professional services, and more.
You also have the ability to choose what type of funnel that you would like to use. The funnels can do different things, such as generate leads, optimize for conversions, sell products etc. So as an example, you can choose “consultant” as the industry that you are in. Then choose “generate leads” for the funnel type.
Clickfunnels has been created for the following specific groups….
- Coaches and/or Consultants
- Public Speakers
- Service Based Businesses
- Supplement Company owners
- Local businesses (like dentists, insurance salespeople, lawyers, chiropractors, and more)
- Retail and ECom businesses
So whether you’re an entrepreneur or small business owner, Clickfunnels provides you with all that you need to market your products to your leads, and make sales.
Step 2: Pick the page designs that you prefer.
Once you’ve chosen your sales funnel, you just choose the style of page that you like the best.
Again, there is no coding that you have to do. It is only a matter of picking and choosing what you like best.These designs are just as good as any professional would charge thousands for.
STEP 3: Modify the page
This is where you add your personal information, details about what you’re offering. This is the step where you customize the funnel to the way you want it. Some examples of customizing would be adding an image, a headline, a list, and so on.
After that, you just set the funnel to go live and you’re done.
Below are some examples of more popular sales funnels.
Free Plus Shipping Book Funnel
This funnel allows you to sell thousands of books while covering all of your costs because you offer upsells and other products along the way. If by chance someone does not purchase any upsell that you offer, you still get their email added to your list. This will be beneficial in future promotions. Best Affiliate Programs For Mobile Apps
Russell Brunson has several book offer funnels:
Client Generation Funnel for Coaches/Consultants
The purpose of this funnel is to get someone on a strategy call. During this process, you want to land them as a new client for your coaching or consultation business.
This type of funnel has four basic steps:
Offer great value up front at no cost. An example would be an E-Book or Free video.
Deliver on that training by actually helping the people get results. Offering results in advance establishes trust.
Offer an application for people to fill out, to see if they would fit with your business.
Book your strategy call with the lead.
With a funnel set up for this process, it is so much more efficient and effective.
Fish Bowl Funnel
I like this funnel because it is a no fluff straight to the point type of funnel. Basically it offers a freebie to someone. Once they take it, they are immediately offered a discounted offer. It is designed to convert quick.
I personally use this one, as it can build a list of buyers fast. Best Affiliate Programs For Mobile Apps
Most Important Elements of a Landing Page
I asked several experts (whose privacy I will respect) what they felt was the most important elements of a landing page was. Here are some of their answers…
One well known expert suggested that the most important elements would be:
Show people proof
Don’t sell features, sell benefits. How can this help them?
Have a call to action button
Similar to the fish bowl funnel, offer something in exchange for their email
Provide them up front comfort by letting them know that you will not send them spam, nor sell their email
Another expert noted that he has seen a pattern of two things missing…
First, you want to make sure that the only action a user can take is the one you want him or her to. Remove links to other web pages, social media sites, etc. and make the primary call-to-action attractive and easy to see.
Next, throw some social proof onto your landing pages, to help establish some trust. You want the visitor to feel that you are a credible person/company. Providing some testimonials, or possibly some logos will give the user this feeling.
The 3rd expert stated that you want to give so much value for free, that users are drawn to want to save your stuff, or perhaps print it out.
He also mentioned to make your offer appealing to a matter that is urgent. I agree, if you have an urgent problem, you’re likely to see higher conversion rates.
Another expert suggested that you want to increase your value as you remove any friction. What this does is keep users moving through out your funnel. This is a core principle of a great funnel.Fortunately, ClickFunnels is great for stuff like this.
One important thing to consider, is that you want your funnel broken down into small steps.
Many people focus too much on the beginning of the funnel to get leads. They completely overlook the importance of the middle and end of the funnel. Clickfunnels has a fix to this issue. They offer order bumps and upsells, as well as following up with your leads in a sequence of emails. Best Affiliate Programs For Mobile Apps
Which Funnels Make the Most Money?
This question comes up a lot, and there really isn’t a set answer to this. Whichever funnel earns you the most money, is the funnel that’s working. If you can provide value, paired with an amazing offer while being profitable, then your sales funnel is working just fine.
Please do not take this as me saying your first funnel will be a huge success. Because odds are it will not be. Remember the saying practice makes perfect? This is a shining example of such. It requires a lot of work. Some work for months on their funnels. But, in the end it is well worth it.
Though this may sound odd, the fact the Clickfunnels can show you almost instant failure, is what makes it so great. What I’m getting at, is that you can quickly build and test your sales funnels. Then tweak as necessary. All of this is much faster than starting from scratch and building from the ground up. It is a big jump start in other words.
If you have a limited budget right now then you need to focus on speed, which ClickFunnels can help you with. You can start testing ideas., as soon as you pay for Clickfunnels. You are going to need to create some really good content, that is helpful and answers questions. Then use your outreach to get it in front of people. Ways to do this would be writing informative blog posts, or sharing things on social media. You want to do whatever is going to help get people into your funnel.
What is the Cost of Clickfunnels?
There are two different packages with Clickfunnels. The basic and the Etison Suite. The standard plan is $97 a month, while the Etison suite will set you back $297 a month. If you are just getting started, and you want to create less than 20 funnels, the $97 plan is fine. Unless you’re a big company, chances are you won’t need the enterprise plan. Anyway, I’ve uploaded a chart comparing the different plans below…
Do Autoresponders Integrate with Clickfunnels?
This is a valid concern, and one that even I had at first when consdering Clickfunnels. Clickfunnels integrates with the major email services below:
- Active Campaign
- Constant Contact
- Drip (yay!)
- HTML Form
- Mad Mimi
If you do not see your providers name above, simply reach out to Clickfunnels and support and ask if they are supported.
I do want to add that Clickfunnels will integrate with Paypal and Stripe, if you are looking to sell and get paid from your funnels.These are not the only two that integrate with Clickfunnels. They are just the most popular ones, so I chose to let everyone reading know. Clickfunnels works well with most payment systems all in all. Best Affiliate Programs For Mobile Apps
Need Another Reason to Consider Clickfunnels?
For every funnel that you create, Clickfunnels will donate $1 to World Teacher Aid, to educate children in Kenya. This company really has done awesome things for many, many people.
After your 14 day free trial, if you decide to sign up for Clickfunnels:
Simply send me your email, and the address in which you would like the book to be mailed to.
If you would like to consider giving Clickfunnels a test run, you can grab your 14 day trial below.