If you have any experience at all with Internet Marketing, you have heard of Clickfunnels I’m sure.
For a long time I would see their stuff, and I have to admit I was curious. I was even a little skeptical. Then I tried their service and I was blown away.
If you’re looking to build a funnel quickly, which can be used to test ideas or make money from your own products/services, ClickFunnels is for you.
What is Clickfunnels?
Clickfunnels has a ton of features, meant to help you get more leads, and also increase your conversions. Take a look here.
It accomplishes this by creating a funnel. Which is when a user will enter their information, and go through a series of pages to buy something. When done right, sales funnels are highly effective. This is where Clickfunnels comes in, to ensure you do it correctly.
Here is a brief overview of Clickfunnels:
It’s like a landing page and sales page designer in one; offering a slew of different templates. And not only does it come with page templates, but it has entire funnel templates.That’s the cool part. There are literally funnel templates that have been tested and proven to work. With these templates, Clickfunnels makes it easy to get up and running.
Another cool feature of Clickfunnels, is that the system can handle all of the billing inside the platform.All you have to do is link a Stripe account and you can make sales directly from inside your sales pages in ClickFunnels.
You don’t have to know how to code or anything. This has all been handled for you. All it requires you to do, is some simple tweaking. Affiliate Marketing For Software Companies
How it Works
Step 1: Choose your sales funnel
The first step is to select which type of sales funnel is designed to work with your product. ClickFunnels lets you choose from a list of industries like retail, ecommerce, B2B, consulting, networking marketing, professional services, and more.
You also have the ability to choose what type of funnel that you would like to use. These funnels can sell products, generate leads etc. An example of this would be choosing “consultant” as the industry, then choosing “generate leads” for the funnel type.
Clickfunnels has been created for the following specific groups….
- Coaches and/or Consultants
- Public Speakers
- Service Based Businesses
- Supplement Company owners
- Local businesses (like dentists, insurance salespeople, lawyers, chiropractors, and more)
- Retail and ECom businesses
So whether you’re an entrepreneur or small business owner, Clickfunnels gives you everything to help you market to potential leads, hopefully turning them into customers. As well as everything to sell and deliver your products.
Step 2: Pick the page designs.
After picking your sales funnel, you then choose whichever page style that you like the most.
You don’t have to have any design or coding skills, you literally just pick and choose.These designs are just as good as any professional would charge thousands for.
Step #3: Edit the page
This is where you add your personal information, details about what you’re offering. In this step, you’re making the funnel customized to your needs. You can do things such as adding photos, headlines, bullet lists, etc.
Once that is complete, you just make the funnel live, and you’re finished.
If you are needing some ideas, below are some of the more popular sales funnel examples.
Free Plus Shipping Book Funnel
This particular funnel is a book giveaway funnel. However, inside the funnel there are upsells and product offers along the way. If by chance someone does not purchase any upsell that you offer, you still get their email added to your list. This will be beneficial in future promotions. Affiliate Marketing For Software Companies
Russell Brunson has several book offer funnels:
Client Generation Funnel for Coaches/Consultants
The way this funnel works, is that you want to get the person to book a strategy call. With the hopes of them ending up as a client at the end.
This type of funnel has four basic steps:
Offer great value up front at no cost. An example would be an E-Book or Free video.
Actually get the people results with your training. Offering results in advance establishes trust.
Offer an application for people to fill out, to see if they would fit with your business.
Book your strategy call with the lead.
Having a funnel set up to handle this makes everything much more efficient.
Fish Bowl Funnel
This is a good funnel too because it gets straight to the point. Basically it offers a freebie to someone. Once they take it, they are immediately offered a discounted offer. It is designed to convert quick.
I personally use this one, as it can build a list of buyers fast. Affiliate Marketing For Software Companies
Most Important Elements of a Landing Page
I asked several experts (whose privacy I will respect) what they felt was the most important elements of a landing page was. Here are some of their answers…
The first expert stated that these would be the most important elements of a successful landing page:
Offer social proof
Don’t sell features, sell benefits. How can this help them?
Make sure your page includes a call to action button
Try to get someone’s email address, by offering them something up front. Much like the fish bowl funnel.
Make them aware that you will not sell their information to anyone
Another expert noted that he has seen a pattern of two things missing…
First, you want to make sure that the only action a user can take is the one you want him or her to. Remove links to other web pages, social media sites, etc. and make the primary call-to-action attractive and easy to see.
Next, throw some social proof onto your landing pages, to help establish some trust. Including a testimonial quote or logos from other clients will show your landing page visitors that you’re a credible company.
The 3rd expert stated that you want to give so much value for free, that users are drawn to want to save your stuff, or perhaps print it out.
He also mentioned to make your offer appealing to a matter that is urgent. I can’t help but agree. If your problem is urgent, this will bring on higher conversion rates.
Another professional told me that the core principle of a good sales funnel is that you want to remove friction and increase value to keep users moving down the funnel.Lucky for you, Clickfunnels happens to rock at this.
Another important thing to note, is that you want to break your funnel up into small steps, and not just look at it as a whole.
Many people focus too much on the beginning of the funnel to get leads. They completely overlook the importance of the middle and end of the funnel. ClickFunnels solves this problem because it has the ability to offer order bumps and upsells, as well as follow up with your leads through an email follow-up sequence. Affiliate Marketing For Software Companies
Which Funnels Make the Most Money?
I get asked this question a lot and there’s no real answer. Whichever funnel earns you the most money, is the funnel that’s working. If your funnel provides an amazing offer while maximizing your customer value, all while making your business a profit, then it’s safe to say that your funnel is working.
Please do not take this as me saying your first funnel will be a huge success. Because odds are it will not be. Just like life in general, practice makes perfect. It requires a lot of work. Some work for months on their funnels. But, in the end it is well worth it.
This may sound weird, but one of the best things about Clickfunnels is that it quickly teaches you what NOT to do. What I mean by that is you can create funnels quickly, launch them, and test them much quicker than if you were creating them manually from scratch. It is a big jump start in other words.
If you have a limited budget right now then you need to focus on speed, which ClickFunnels can help you with. As soon as you pay for Clickfunnels, you can start testing ideas. You’re going to need to make amazing content that answers questions, then use outreach as your method for getting in front of customers. Ways to do this would be writing informative blog posts, or sharing things on social media. You want to do whatever is going to help get people into your funnel.
What is the Cost of Clickfunnels?
There are two different packages with Clickfunnels. The basic and the Etison Suite. The basic package is $97 a month, and the Enterprise package is $297 a month. If you’re just an individual who is looking to create a few funnels (up to 20) then the basic plan is right for you. Most likely you will not need the Etison suite unless you are a large company. You can look below and see the differences between the two plans….
Do Autoresponders Integrate with Clickfunnels?
This is a valid concern, and one that even I had at first when consdering Clickfunnels. I use Drip and wanted to make sure that they would work together. Fortunately, they do! ClickFunnels currently integrates with the following services:
- Active Campaign
- Constant Contact
- Drip (yay!)
- HTML Form
- Mad Mimi
If you’re unsure about whether or not your current software or email autoresponder is supported, reach out to ClickFunnels and ask.
I also want to note that ClickFunnels DOES integrate with PayPal and Stripe, which is pretty important if you’re looking to get paid.These are not the only two that integrate with Clickfunnels. They are just the most popular ones, so I chose to let everyone reading know. Clickfunnels works well with most payment systems all in all. Affiliate Marketing For Software Companies
Need Another Reason to Consider Clickfunnels?
For every funnel that you create, Clickfunnels will donate $1 to World Teacher Aid, to educate children in Kenya. This company really has done awesome things for many, many people.
After your 14 day free trial, if you decide to sign up for Clickfunnels:
Simply send me your email, and the address in which you would like the book to be mailed to.
If you would like to consider giving Clickfunnels a test run, you can grab your 14 day trial below.